Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request
Academic Journal

The Effectiveness of Cause-Related Marketing: A Meta-Analysis on Consumer Responses.

Subjects: MARKETING research; META-analysis; SOCIAL responsibility

  • Source: Journal of Marketing Research (JMR); Feb2023, Vol. 60 Issue 1, p189-215, 27p, 1 Diagram, 3 Charts, 2 Graphs

Record details

×
  • 1-10 of  449 results for "Martin, Isabel, 1977-"