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Next Steps for Frontiers in Marketing Science.

• Authors : Aribarg, Anocha; Chan, Tat; Desai, Preyas S.

• Source: Marketing Science. 2022, Vol. 41, Issue 5, pages. 2

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The Importance of Price Beliefs in Consumer Search.

• Authors : Jindal, Pranav; Aribarg, Anocha

Subjects: CONSUMER attitudes; CONSUMER behavior; SEARCHING behavior

• Source: Journal of Marketing Research (JMR); Apr2021, Vol. 58 Issue 2, p321-342, 22p, 1 Diagram, 3 Charts, 8 Graphs

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Tipping the scale: the role of discriminability in conjoint analysis.

• Authors : Aribarg, Anocha; Burson, Katherine A.; Larrick, Richard P.

• Source: Journal of Marketing Research. 2017, Vol. 54, Issue 2, pages. 14

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Native Advertising in Online News: Trade-Offs Among Clicks, Brand Recognition, and Website Trustworthiness.

• Authors : Aribarg, Anocha; Schwartz, Eric M.

Subjects: NATIVE advertising; ELECTRONIC newspapers; CONJOINT analysis

• Source: Journal of Marketing Research (JMR); Feb2020, Vol. 57 Issue 1, p20-34, 15p, 3 Diagrams, 4 Charts, 1 Graph

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Modeling Choice Interdependence in a social network.

• Authors : Wang, Jing; Aribarg, Anocha; Atchade, Yves F.

• Source: Marketing Science. 2013, Vol. 32, Issue 6, pages. 21

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The Moral Significance of Aesthetics in Nature Imagery.

• Authors : Kim, Eunsoo; Cunningham, Julia Lee; Aribarg, Anocha

Subjects: OPTICAL images; NATURE; ANIMALS

• Source: Psychological Science (0956-7976). Sep2022, Vol. 33 Issue 9, p1372-1385. 14p.

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Private label imitation of a national brand: implications for consumer choice and law.

• Authors : Aribarg, Anocha; Arora, Neeraj; Henderson, Ty

• Source: Journal of Marketing Research. 2014, Vol. 51, Issue 6, pages. 19

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Predicting joint choice using individual data.

• Authors : Aribarg, Anocha; Arora, Neeraj; Kang, Moon Young

• Source: Marketing Science. 2010, Vol. 29, Issue 1, pages. 19

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Interbrand variant overlap: impact on brand preference and portfolio profit.

• Authors : Aribarg, Anocha; Arora, Neeraj

• Source: Marketing Science. 2008, Vol. 27, Issue 3, pages. 18

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Raising the BAR: bias adjustment of recognition in advertising.

• Authors : Aribarg, Anocha; Pieters, Rik; Wedel, Michel

• Source: Journal of Marketing Research. 2010, Vol. 47, Issue 3, pages. 13

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Category-based screening in choice of complementary products.

• Authors : Aribarg, Anocha; Foutz, Natasha Zhang

• Source: Journal of Marketing Research. 2009, Vol. 46, Issue 4, pages. 13

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Brand portfolio promotions.

• Authors : Aribarg, Anocha; Arora, Neeraj

• Source: Journal of Marketing Research. 2008, Vol. 45, Issue 4, pages. 12

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Editorial: Next Steps for Frontiers in Marketing Science.

• Authors : Aribarg, Anocha¹ ; Chan, Tat² ; S. Desai, Preyas³

Subjects: *MARKETING

• Source: Marketing Science. Sep/Oct2022, Vol. 41 Issue 5, p443-444. 2p.

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Time to pay attention to attention: using attention-based process traces to better understand consumer decision-making.

• Authors : Mormann, Milica; Griffiths, Tom; Janiszewski, Chris

Subjects: CONSUMER behavior; CONSUMER preferences; ATTENTION

• Source: Marketing Letters; 2020, Vol. 31 Issue 4, p381-392, 12p, 1 Color Photograph, 1 Chart

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Raising the BAR: Bias Adjustment of Recognition Tests in Advertising.

• Authors : Aribarg, Anocha; Pieters, Rik; Wedel, Michel

Subjects: RECOGNITION (Psychology); ADVERTISING & psychology; BRAND identification

• Source: Journal of Marketing Research (JMR); Jun2010, Vol. 47 Issue 3, p387-400, 14p, 5 Charts, 1 Graph

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Understanding the Role of Preference Revision and Concession in Group Decisions.

• Authors : Aribarg, Anocha; Arora, Neeraj; Bodur, H. Onur

Subjects: CUSTOMER satisfaction research; CONSUMER preferences research; CONSUMER behavior

• Source: Journal of Marketing Research (JMR); Aug2002, Vol. 39 Issue 3, p336-349, 14p, 4 Diagrams, 5 Charts

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Can firms benefit from integrating high-frequency survey measures with objective service quality data?

• Authors : Cho, Jihoon¹ (AUTHOR) ; Aribarg, Anocha² (AUTHOR) ; Manchanda, Puneet² (AUTHOR)

Subjects: *RESOURCE allocation; *QUALITY of service; FAST food restaurants

• Source: International Journal of Research in Marketing. Sep2023, Vol. 40 Issue 3, p513-533. 21p.

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Advancing Non-compensatory Choice Models in Marketing.

• Authors : Aribarg, Anocha; Otter, Thomas; Zantedeschi, Daniel

• Source: Customer Needs & Solutions; Mar2018, Vol. 5 Issue 1/2, p82-92, 11p

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Modeling Choice Interdependence in a Social Network.

• Authors : Jing Wang; Aribarg, Anocha; Atchadé, Yves F.

Subjects: CONSUMER preferences; SOCIAL networks; MARKOV random fields

• Source: Marketing Science; Nov/Dec2013, Vol. 32 Issue 6, p977-997, 21p

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Hedonic Adaptation in Shared Experiential Consumption.

• Authors : Aribarg, Anocha; Kim, Eunsoo; Zhang, Natasha

Subjects: CONSUMPTION (Economics); MARKETING strategy

• Source: AMA Winter Academic Conference Proceedings; 2016, Vol. 27, pJ-7-J-7, 1p

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The role of network embeddedness in film success.

• Authors : Packard, Grant¹ ; Aribarg, Anocha² ; Eliashberg, Jehoshua³

Subjects: *FILM box office revenue; *SOCIAL networks; *EMBEDDEDNESS (Socioeconomic theory)

• Source: International Journal of Research in Marketing. Jun2016, Vol. 33 Issue 2, p328-342. 15p.

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Understanding Preference Revision and Concession in Joint Decisions.

• Authors : Bodur, H. Onur¹; Arora, Neeraj²; Aribarg, Anocha²

Subjects: *DECISION making; *CUSTOMER satisfaction

• Source: Advances in Consumer Research. 2002, Vol. 29 Issue 1, p440-441. 2p.

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