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What Should Your Brand Look Like?

• Authors : NGUYEN, JULIE (AUTHOR); TRUONG, M. J. (AUTHOR); GERBER, LAUREN (AUTHOR)

Subjects: *BRAND name products; PALETTE (Color range); EASTER eggs

• Source: Entrepreneur. Mar/Apr2024, Vol. 52 Issue 2, p24-25. 2p. 7 Color Photographs.

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Atlanta Market Trendsetting Brands Report.

Subjects: *BRAND name products; *BRANDING (Marketing); SPUN yarns

• Source: Gifts & Decorative Accessories. Feb/Mar2024, Vol. 125 Issue 2, p4-7. 4p.

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Brand Licensing.

• Authors : Albion, Hannah ; Arko, Ali

Subjects: *BRAND name products; *BRANDING (Marketing); *MERCHANDISE licensing

• Source: Licensing Journal. Jan2024, Vol. 44 Issue 1, p17-20. 4p.

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Brand Licensing.

• Authors : Hunt, Emmy¹

Subjects: *BRAND name products

• Source: Licensing Journal. Nov/Dec2023, Vol. 43 Issue 10, p13-14. 2p.

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Celebrity Brands Hit the Shelves.

• Authors : Bhasin, Kim

Subjects: *BRAND name products; *SOCIAL media in business; *SENIOR leadership teamsPARTON, Dolly, 1946-

• Source: Bloomberg Businessweek. 1/15/2024, Issue 4810, p34-35. 2p. 1 Cartoon or Caricature.

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How Good Is Your Company at Managing Political Risk?

• Authors : Levick, Richard S.¹

Subjects: *BRAND name products; *STRATEGIC planning; POLITICAL risk (Foreign investments)

• Source: Of Counsel. Aug2023, Vol. 42 Issue 8, p9-10. 2p.

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ZYRTEC7#174; partners with American Forests to extend relief beyond the allergy brand's products.

Subjects: *BRAND name products; *INFLUENCER marketing; ALLERGIESAMERICAN Forests (Association)

• Source: American Forests. Fall2023, Vol. 129 Issue 3, p12-13. 2p.

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Signs of Progress: Country Bank Creates Strategies to Build Its Brand, Enter New Markets.

• Authors : O'BRIEN, GEORGE

Subjects: REAL estate business; BRAND name products

• Source: BusinessWest. 11/13/2023, Vol. 40 Issue 14, p29-37. 5p.

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Seven Brands Making Their Debut, and One Returnee.

• Authors : TEMPLETON, LILY; CARRERA, MARTINO

Subjects: *BRAND name products; INFORMATION technology personnel

• Source: WWD: Women's Wear Daily. 4/10/2024, p50-51. 2p.

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For Isabel Marant, Boho Never Stopped Being in Style: The French designer reflects on 30 years of her brand during a stop in L.A., a well of creative inspiration for her.

• Authors : MOORE, BOOTH

Subjects: *FASHION designers; *BRAND name products; DESIGNERS

• Source: WWD: Women's Wear Daily. 4/12/2024, p7-8. 2p.

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