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Yellow Page stage.

• Authors : Hunt, Heather

Subjects: *YELLOW pages (Telephone directories); *ADVERTISERS; *CONSUMERSKETCHUM Directory Advertising (Company) ; WAHLSTROM & Co.

• Source: Advertising Age. 8/13/1990, Vol. 61 Issue 33, p34-34. 1/4p.

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Hispanic influence to 'explode.'.

• Authors : Fisher, Christy

Subjects: *MARKETING; *HISPANIC American consumers; *INTERNATIONAL economic relationsEUROPEAN Economic Community countriesCISNEROS, Henry, 1947-

• Source: Advertising Age. 8/13/1990, Vol. 61 Issue 33, p55-55. 1/3p. 1 Black and White Photograph.

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Awaiting recession.

• Authors : Hume, Scott

Subjects: *CONSUMERS; *RECESSIONS; *ECONOMIC surveysUNITED States

• Source: Advertising Age. 8/20/1990, Vol. 61 Issue 34, p63. 1/9p.

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Don't get too pushy.

• Authors : Cappo, Joe

Subjects: *ASSOCIATIONS, institutions, etc.; *AFRICAN American consumers; *CONSUMER preferencesNIKE Inc. 050957364 NIKE Inc. NIKE Inc. 050957364 050957364 NIKE Inc. 050957364 NKE

• Source: Advertising Age. 8/27/1990, Vol. 61 Issue 35, p20. 1/3p.

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Pepsi sips recall win.

• Authors : Fitzgerald, Kate

Subjects: *ADVERTISING; *CONSUMER attitudes; *CONSUMERSUNITED StatesCOCA-Cola Co. 003296175 COCA-Cola Co. COCA-Cola Co. 003296175 003296175 COCA-Cola Co. 003296175 KO; CHEVROLET (Company)

• Source: Advertising Age. 8/27/1990, Vol. 61 Issue 35, p34. 1/4p. 1 Chart.

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Web brands to customers: Ayer.

• Authors : Levin, Gary

Subjects: *MARKETING; *CONSUMERS; *ADVERTISINGUNITED StatesN.W. Ayer & Son (Company)

• Source: Advertising Age. 9/3/1990, Vol. 61 Issue 36, p28-28. 1/5p.

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FDA's long road back.

Subjects: *ADVERTISERS; *FOOD industry; *HEALTHUNITED StatesUNITED States. Food & Drug Administration

• Source: Advertising Age. 9/17/1990, Vol. 61 Issue 38, p34-34. 1/4p.

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1990 CONSUMER MAGAZINE DIRECTORY.

Subjects: *PERIODICALS; *CONSUMERS; *MASS mediaUNITED States

• Source: Advertising Age. 9/17/1990, Vol. 61 Issue 38, pC-1-C-9. 9p. 51 Color Photographs.

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Green consumer: Concern for environment no fad.

• Authors : Winski, Joseph M.

Subjects: *CONSUMERS; *LIFESTYLES; *ADVERTISING agenciesDDB Worldwide Communications Group Inc.

• Source: Advertising Age. 9/24/1990, Vol. 61 Issue 39, p24-24. 1/5p.

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Consumer cycle is clue to an ad timing.

• Authors : Norjean, Laurence W.¹

Subjects: *ADVERTISING media planning; *MARKETING management; *CONSUMERSUNITED States

• Source: Advertising Age. 9/24/1990, Vol. 61 Issue 39, p30-30. 1/6p.

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