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Periodical

Why Customer Loyalty Programs Can Backfire.

Subjects: *CUSTOMER loyalty programs; *CUSTOMER services; TRUSTWHITESIDE, Janey

  • Source: Harvard Business Review. May/Jun2021, Vol. 99 Issue 3, p21-25. 4p. 2 Illustrations, 1 Chart.

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Periodical

Enjoy Life's Extras with the AIR MILES Reward Program.

Subjects: *CUSTOMER loyalty programs; *BRANDING (Marketing); *MARKETING strategy

  • Source: Maclean's. 2022Specialissue, p60-60. 1p. 2 Color Photographs, 1 Black and White Photograph.

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Periodical

Loyalty & Rewards.

Subjects: *CUSTOMER loyalty programs; *CUSTOMER loyaltyCARSON, Jennifer; PARIKH, Amisha; LEBLANC, Susan

  • Source: Maclean's. 2022Specialissue, p57-57. 1p. 5 Black and White Photographs.

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  • 1-10 of  44,597 results for ""CUSTOMER loyalty programs""