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Academic Journal

Cost-effective service excellence.

Subjects: COST effectiveness; CUSTOMER services; EXCELLENCE

  • Source: Journal of the Academy of Marketing Science; Jan2018, Vol. 46 Issue 1, p59-80, 22p

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Periodical

The "strategic triangle" and business unit strategy.

Subjects: *BUSINESS planning; *STRATEGIC planning; *CUSTOMER orientation

  • Source: McKinsey Quarterly. Winter83, Issue 4, p9-24. 16p. 3 Diagrams, 2 Charts.

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  • 1-10 of  21 results for ""CUSTOMER orientation""