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Academic Journal

Management Sales Forecasts and Firm Market Power.

Subjects: SALES forecasting; SALES management; MARKET power

  • Source: Journal of Accounting, Auditing & Finance; Apr2021, Vol. 36 Issue 2, p278-303, 26p, 1 Diagram, 8 Charts

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Academic Journal

The Dark Side of Mobile App Adoption: Examining the Impact on Customers' Multichannel Purchase.

Subjects: MOBILE apps; CONSUMER behavior; MARKETING

  • Source: Journal of Marketing Research (JMR); Apr2021, Vol. 58 Issue 2, p246-264, 19p, 8 Charts, 3 Graphs

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Periodical

China’s New Innovation Advantage.

Subjects: BUSINESS enterprises; INNOVATIONS in business; MOBILE commerceCHINA

  • Source: Harvard Business Review; May/Jun2021, Vol. 99 Issue 3, p55-60, 6p, 5 Color Photographs, 1 Graph

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Academic Journal

Customer Satisfaction and Firm Profits in Monopolies: A Study of Utilities.

Subjects: CUSTOMER satisfaction; CORPORATE profits; MONOPOLIES

  • Source: Journal of Marketing Research (JMR); Feb2021, Vol. 58 Issue 1, p202-222, 21p, 1 Diagram, 9 Charts

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Periodical

The Rules of Co-opetition.

Subjects: ECONOMIC competition; COOPERATION; SMARTPHONESSAMSUNG Electronics Co. Ltd.; APPLE Inc.; YAHOO! Inc.

  • Source: Harvard Business Review; Jan/Feb2021, Vol. 99 Issue 1, p48-57, 10p, 5 Color Photographs

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