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Periodical

Is Earth Day the new Christmas?

Subjects: *EARTH Day; *GREEN marketing; *MARKETING management

  • Source: Advertising Age. 4/14/2008, Vol. 79 Issue 15, p1-75. 2p. 2 Charts.

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Periodical

Green vs. greenbacks.

Subjects: *GREEN marketing; *ENVIRONMENTAL protection; *ENVIRONMENTALISM

  • Source: Advertising Age. 10/28/1991, Vol. 62 Issue 46, pGR-10-GR-11. 2p. 1 Color Photograph.

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Periodical

Hold down the noise.

Subjects: *GREEN marketing; *CORPORATE public relations; *INDUSTRIAL publicity

  • Source: Advertising Age. 10/28/1991, Vol. 62 Issue 46, pGR-7-GR-13. 2p.

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Periodical

Cars to get green light.

Subjects: *ENVIRONMENTALISM; *AUTOMOBILE advertising; *TREE planting

  • Source: Advertising Age. 9/3/1990, Vol. 61 Issue 36, p3-54. 2p. 1 Color Photograph.

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Periodical

How newspapers can turn problems into profit.

Subjects: *NEWSPAPERS; *PRICE inflation; *ELECTRONIC publications

  • Source: Advertising Age. 8/4/2008, Vol. 79 Issue 30, p19-19. 1/4p.

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