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The Trend of Omnichannel Trade Fairs. Are B2B Exhibitors Open to This Challenge? A Study on Portuguese Exhibitors.

• Authors : Silva, Pedro Mendonça (AUTHOR); Paço, Arminda Finisterra (AUTHOR); Moutinho, Victor Ferreira (AUTHOR)

Subjects: TRADE shows; DIGITAL transformation; EXHIBITORS

• Source: Journal of Business-to-Business Marketing. Jan-Mar2023, Vol. 30 Issue 1, p15-31. 17p. 2 Diagrams, 4 Charts.

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Examining the Relationship between Sales Force Proactiveness, Network Capability and Sales Performance: Evidence from International Trade Shows.

• Authors : Silva, Pedro Mendonça (AUTHOR); Moutinho, Victor Ferreira (AUTHOR); Vale, Vera Teixeira (AUTHOR)

Subjects: SALES personnel; TRADE shows; INTERNATIONAL trade

• Source: Journal of Promotion Management. Jul2022, Vol. 28 Issue 5, p559-583. 25p. 1 Diagram, 4 Charts.

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Exhibitors' Performance at International Trade Shows: Does Export Firms' Experience Matter?

• Authors : Geldres-Weiss, Valeska V. (AUTHOR); Monreal-Pérez, Joaquin (AUTHOR); Geldres-Weiss, Skania L. (AUTHOR)

Subjects: TRADE shows; INTERNATIONAL trade; EXPORT trading companies

• Source: Journal of Promotion Management. Apr2022, Vol. 28 Issue 3, p288-308. 21p. 9 Charts.

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atd 2018: EXHIBITORS.

Subjects: TALENT development; EXHIBITORS; 3PLAY Media (Company)

• Source: TD: Talent Development. Apr2018, Vol. 72 Issue 4, p68-95. 28p.

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EXHIBITORS.

Subjects: EXHIBITORS; ALLEGO (Company); APTARA Inc.

• Source: TD: Talent Development. Jan2018, Vol. 72 Issue 1, p58-63. 6p.

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Around the Booths.

Subjects: EXHIBITORS; BOOK industry exhibitions; ABBEVILLE (Company)

• Source: Publishers Weekly. 5/13/2019, Vol. 266 Issue 19, p(Sp)58-(Sp)79. 16p.

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2017 conference exhibitors.

Subjects: EXHIBITORS; STEM education; INTERNATIONAL Technology & Engineering Educators Association

• Source: Technology & Engineering Teacher. Feb2017, Vol. 76 Issue 5, p36-38. 3p.

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Asking Around the EXPO.

• Authors : MOORE, ALEX

Subjects: EXHIBITORS; TALENT development; MICROLEARNING

• Source: TD: Talent Development. Jul2017, Vol. 71 Issue 7, p62-64. 3p.

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An exhibitors perspective: factors affecting selection of industrial trade shows in India and the importance of spot sales.

• Authors : Nayak, Jogendra Kumar (AUTHOR)

Subjects: TRADE shows; STRUCTURAL equation modeling; EXHIBITORSINDIA; EUROPE; UNITED States

• Source: Journal of Business-to-Business Marketing. Apr-Jun2019, Vol. 26 Issue 2, p125-140. 16p. 1 Diagram, 7 Charts.

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Around the Booths.

Subjects: EXHIBITORS; ABRAMS (Company); BLOOMBURY Publishing (Company)

• Source: Publishers Weekly. 5/14/2018, Vol. 265 Issue 20, p(Sp)44-(Sp)71. 18p. 3 Color Photographs.

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