Search Results

Strategic intent constellations in market expansion of a Chinese firm: the case of Dalian Wanda.

• Authors : Zhou, Michael; Cong, Ling Mei; Leenders, Mark A. A. M.

Subjects: CONSTELLATIONS; CONGLOMERATE corporations; MARKETING strategyCHINA

• Source: Journal of Strategic Marketing; Nov2023, Vol. 31 Issue 8, p1357-1378, 22p

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Understanding the Importance of the Length of Global Product Rollout: An Examination in the Motion Picture Industry.

• Authors : Griffith, David A.; Yalcinkaya, Goksel; Rubera, Gaia

Subjects: MOTION picture industry; BRAND equity; ECONOMIC competitionUNITED States

• Source: Journal of International Marketing; Oct2017, Vol. 25 Issue 4, p50-69, 20p, 6 Charts

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Economic and Cultural Implications of China's One Belt One Road Initiative for the Film Industry: Cultural Distance and Taste Preference.

• Authors : Ye, Hao; Binwei, Lu; Starkey, Guy

Subjects: MOTION picture industry; MOTION pictures & culture; MOTION picture marketingCHINA

• Source: Australian Economic Papers; Sep2018, Vol. 57 Issue 3, p250-264, 15p, 4 Charts, 2 Graphs

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SELECTING MOTION PICTURES FOR THE FOREIGN MARKET.

• Authors : Carroll, Ronald

Subjects: EXPORT marketing; MOTION picture industry; MOTION picturesUNITED States

• Source: Journal of Marketing; Oct52, Vol. 17 Issue 2, p162-171, 10p

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FOREIGN DISTRIBUTION OF AMERICAN MOTION PICTURES.

• Authors : Strauss, William Victor

Subjects: *EXPORT marketing; *MOTION picture industry; *MARKETING strategyEUROPE; UNITED States

• Source: Harvard Business Review. Apr1930, Vol. 8 Issue 3, p307-315. 9p.

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H'WOOD'S NEW WORLD ORDER.

• Authors : Snyder, Gabriel; Mohr, Ian; McNary, Dave

Subjects: MOTION picture marketing; EXPORT marketing; MARKETING strategy

• Source: Variety. 9/26/2005, Vol. 400 Issue 6, p1-74. 3p. 4 Color Photographs.

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GALLIC HORDES SACK FESTS.

• Authors : Hopewell, John

Subjects: MOTION pictures; EXPORT marketing; TRADING postsPARIS (France); FRANCE

• Source: Daily Variety. 9/5/2008, Vol. 300 Issue 44, pA11-A14. 2p. 4 Color Photographs.

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The Transformation of Asian Animation: 1995-Present.

• Authors : Lent, John A.

Subjects: ANIMATION (Cinematography); MOTION pictures; DIGITIZATIONASIA

• Source: Asian Cinema; Spring/Summer2007, Vol. 18 Issue 1, p105-137, 33p, 20 Black and White Photographs

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Slim chances For small-scale success.

• Authors : Elchlepp, Simon

Subjects: MOTION picture industry; AUSTRALIAN foreign relations; EXPORT marketingAUSTRALIA; UNITED States

• Source: Metro. Mar2009, Issue 160, p150-155. 6p. 10 Black and White Photographs.

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Building a New Wave: Australian Films and the American Market.

• Authors : Walsh, Michael

Subjects: *EXPORTS; *EXPORT marketing; *MARKETING strategyUNITED States; AUSTRALIA

• Source: Film Criticism. Winter2000/2001, Vol. 25 Issue 2, p21-39. 19p.

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BUSINESS ABROAD.

Subjects: CIVIL service; BLACK market; MOTION picture industry

• Source: Fortune; Mar1946, Vol. 33 Issue 3, p200-200, 1p

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Tentpole takedown.

• Authors : Dunkley, Cathy; Swart, Sharon

Subjects: MOTION picture industry; MOTION picture distribution; EXPORT marketing

• Source: Variety. 11/1/2004 Supplement, Vol. 396, p5-6. 2p. 5 Color Photographs, 2 Charts.

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'Compass' still points the way overseas.

• Authors : McClintock, Pamela; McNary, Dave

Subjects: GOLDEN Compass, The (Film); MOTION picture industry; MOTION picture awards

• Source: Variety. 12/24/2007, Vol. 409 Issue 6, p10-11. 2p.

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PREEMS HELP H'WOOD TAKE FLIGHT.

• Authors : McNary, Dave

Subjects: MOTION picture marketing; MARKETING strategy; MARKETING planningUNITED States

• Source: Variety. 6/2/2008, Vol. 411 Issue 3, p8-8. 2/3p.

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Overseas fans picking up 'Alexander's' domestic fall.

• Authors : Hollinger, Hy

Subjects: MOTION picture industry; EXPORT marketingALEXANDER (Film); KING Arthur (Film); TROY (Film)

• Source: Hollywood Reporter -- International Edition; 1/11/2005, Vol. 387 Issue 20, p72-71, 2/3p, 2 Charts

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Overseas boxoffice keeps firm pace with new titles.

• Authors : Hollinger, Hy

Subjects: MOTION picture industry; EXPORT marketingVILLAGE, The (Film); BOURNE Supremacy, The (Film); KING Arthur (Film)SHYAMALAN, M. Night, 1970-

• Source: Hollywood Reporter -- International Edition; 8/24/2004, Vol. 385 Issue 18, p54-54, 1/2p, 2 Charts

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EXPORT BODY TOUTS SPAIN.

• Authors : Hopewell, John

Subjects: MOTION pictures; MOTION picture industry; FILMMAKERSSPAIN

• Source: Daily Variety; 5/3/2004, Vol. 283 Issue 20, p10-10, 1/6p

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