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Periodical

Netflix's 'Stranger Things' marketing offers clues to its battle plan for the streaming wars: Experiences, merchandise and video games create additional avenues for world building around its fan-driven franchises.

Subjects: *VIDEO games; *MARKETING executives; *MERCHANDISINGNETFLIX Inc. NETFLIX Inc. NETFLIX Inc. NFLXSTRANGER Things (TV program)

  • Source: Advertising Age. 5/16/2022, Vol. 93 Issue 8, p1-1. 1p.

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NBA fans call for logo update with black player: But league still winning with Gen Z, according to latest Ad Age-Harris Poll research.

Subjects: *GENERATION Z consumers; *FOOTBALL fans; *BASKETBALLNATIONAL Basketball Association NATIONAL Basketball Association NATIONAL Basketball Association 075255729

  • Source: Advertising Age. 7/26/2021, Vol. 92 Issue 11, p5-5. 1p.

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First chief creative officer named in NFL: Will Misselbrook to lead creative storytelling, digital sales and content.

Subjects: *STORYTELLING; *FOOTBALL fans; *FOOTBALL playersNATIONAL Football League

  • Source: Advertising Age. 5/17/2021, Vol. 92 Issue 7, p5-5. 1p.

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Bud Light's NFL effort must be weird; it certainly doesn't work.

Subjects: *FOOTBALL fans -- Attitudes; *ADVERTISING campaignsANHEUSER-Busch InBev SA/NV ; ARIZONA Cardinals (Football team) ; BALTIMORE Ravens (Football team)

  • Source: Advertising Age. 1/20/2014, Vol. 85 Issue 2, p33-33. 1p.

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HOW I SPENT MY SUPER BOWL.

Subjects: *MARKETING executives; *MARKETING management; *SUPER Bowl (Football game)

  • Source: Advertising Age. 2/6/2012, Vol. 83 Issue 6, p2-22. 3p.

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E-mail pitch helps NFL go long in battle against breast cancer.

Subjects: *FUNDRAISING; *EMAIL systems; *PROFESSIONAL sportsNATIONAL Football League

  • Source: Advertising Age. 12/4/2000, Vol. 71 Issue 50, p24-24. 1/4p. 1 Color Photograph.

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Periodical

NFL's movable fest.

Subjects: *FOOTBALL; *ADVERTISING; *EVENT marketing

  • Source: Advertising Age. 12/13/1999, Vol. 70 Issue 51, p48-50. 2p. 2 Color Photographs.

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Periodical

WHY THE SAINTS FANS WILL BE TWEETING FROM DROIDS.

Subjects: *FOOTBALL fans; *FANS (Persons); *MARKETING researchINDIANAPOLIS Colts (Football team) ; NEW Orleans Saints (Football team)

  • Source: Advertising Age. 2/1/2010, Vol. 81 Issue 5, p4-20. 2p.

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NFL gives viewers one (legal) choice online.

Subjects: *INTERNET advertising; *FOOTBALL; *FOOTBALL fansNATIONAL Football League

  • Source: Advertising Age. 9/3/2007, Vol. 78 Issue 35, p3-22. 2p. 1 Color Photograph.

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If you're wondering what not to do when it comes to social media, learn from BCS.

Subjects: *COLLEGE sports; *INTERNET marketing; *COLLEGE footballBOWL Championship Series ; TWITTER Inc. ; FACEBOOK Inc.

  • Source: Advertising Age. 11/30/2009, Vol. 80 Issue 40, p3-22. 2p.

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  • 1-10 of  70 results for ""FOOTBALL fans""