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Education Full Text (H.W. Wilson)

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Leadership Style and Market Orientation: The Mediating Role of Internal Marketing.

• Authors : Awwad, Mohammad Suleiman (AUTHOR); Mohammad Lafi, Farah (AUTHOR)

Subjects: INTERNAL marketing; MARKET orientation; LEADERSHIPJORDAN; AMMAN (Jordan)

• Source: Journal of Relationship Marketing. Oct-Dec2023, Vol. 22 Issue 4, p299-329. 31p. 2 Diagrams, 9 Charts.

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Education Full Text (H.W. Wilson)

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Education Full Text (H.W. Wilson)

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Education Full Text (H.W. Wilson)

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Internal Marketing : Theories, Perspectives, and Stakeholders

• Authors : David M. Brown

Subjects: Marketing channels; Marketing--Management; Branding (Marketing)BUSINESS & ECONOMICS / General; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science

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Internal Marketing and Sales Force Performance of Beverage Manufacturing Firms in Nigeria.

• Authors : Usani, Nfawa Erasmus¹ ; Sampson, Emem Akaniyene¹

Subjects: *INTERNAL marketing; *SALES personnel; *SALES force managementNIGERIA

• Source: International Journal of Management, Accounting & Economics. Jul2023, Vol. 10 Issue 7, p480-494. 15p.

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Internal Marketing : Another Approach to Marketing for Growth

• Authors : Tatsuya Kimura

Subjects: Sales management; Marketing--ManagementBUSINESS & ECONOMICS / General

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Is there a complementary or a substitutive relationship between climate governance and analyst coverage? Its effect on climate disclosure.

• Authors : García‐Sánchez, Isabel‐María¹ (AUTHOR) ; Ali, Rizwan² (AUTHOR) ; Rehman, Ramiz ur^2,3 (AUTHOR)

Subjects: Disclosure; Internal marketing; Financial analysts

• Source: Business Strategy & the Environment (John Wiley & Sons, Inc). Sep2023, Vol. 32 Issue 6, p3445-3464. 20p. 11 Charts.

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The impact of internal marketing on employee attitudes and behaviours in local public sector organisations.

• Authors : Rodrigues, Ana Paula; Barreira, Marta; Madeira, Carlos Rui

Subjects: EMPLOYEE attitudes; INTERNAL marketing; PUBLIC sector

• Source: Tourism & Management Studies; 2023, Vol. 19 Issue 3, p41-57, 17p

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