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Spending Windfall ("Found") Time on Hedonic versus Utilitarian Activities.

• Authors : Chung, Jaeyeon (Jae); Lee, Leonard; Lehmann, Donald R

Subjects: LEISURE; HEDONISTIC consumption; UTILITARIANISM

• Source: Journal of Consumer Research; Apr2023, Vol. 49 Issue 6, p1118-1139, 22p, 1 Illustration, 1 Diagram, 4 Charts, 3 Graphs

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Ad expenditures and perceived quality: a replication and extension.

• Authors : Rajavi, Koushyar; Lehmann, Donald R.; Keller, Kevin Lane

Subjects: PERCEIVED quality; PRODUCT quality; MARKETING

• Source: Marketing Letters; Mar2023, Vol. 34 Issue 1, p161-169, 9p, 1 Diagram, 3 Charts

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Commentaries on "Scale use and abuse: Toward best practices in the deployment of scales".

• Authors : Katsikeas, Constantine S.; Madan, Shilpa; Brendl, C. Miguel

• Source: Journal of Consumer Psychology (John Wiley & Sons, Inc. ); Jan2023, Vol. 33 Issue 1, p244-258, 15p

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Carbon Footprinting and Pricing Under Climate Concerns.

• Authors : Bertini, Marco; Buehler, Stefan; Halbheer, Daniel

Subjects: ECOLOGICAL impact; CARBON emissions; CARBON offsetting

• Source: Journal of Marketing; Mar2022, Vol. 86 Issue 2, p186-201, 16p, 2 Diagrams, 2 Charts

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Effects of Sequential Sensory Cues on Food Taste Perception: Cross‐Modal Interplay Between Visual and Olfactory Stimuli.

• Authors : Biswas, Dipayan; Labrecque, Lauren I.; Lehmann, Donald R.

• Source: Journal of Consumer Psychology (John Wiley & Sons, Inc. ); Oct2021, Vol. 31 Issue 4, p746-764, 19p

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Big Data, Marketing Analytics, and Public Policy: Implications for Health Care.

• Authors : Kopalle, Praveen K.; Lehmann, Donald R.

Subjects: BIG data; HEALTH policy; CUSTOMER loyalty programs

• Source: Journal of Public Policy & Marketing; Oct2021, Vol. 40 Issue 4, p453-456, 4p

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Introduction to the Special Issue on Data and Methodological Issues for New Insights in International Marketing.

• Authors : Hewett, Kelly; Lehmann, Donald R.

• Source: Journal of International Marketing; Sep2021, Vol. 29 Issue 3, p1-2, 2p

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Incorporating Consumer Product Categorizations into Shelf Layout Design.

• Authors : Rooderkerk, Robert P.; Lehmann, Donald R.

Subjects: CONSUMER goods; RETAIL space allocation; CATEGORIZATION (Psychology)

• Source: Journal of Marketing Research (JMR); Feb2021, Vol. 58 Issue 1, p50-73, 24p, 3 Color Photographs, 2 Diagrams, 7 Charts, 3 Graphs

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Editorial: Relaunching Marketing Letters.

• Authors : Bradlow, Eric T.; Golder, Peter N.; Huber, Joel

Subjects: LETTERS; NORMATIVITY (Ethics); MARKETING literature

• Source: Marketing Letters; 2020, Vol. 31 Issue 4, p311-314, 4p

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Autonomy in consumer choice.

• Authors : Wertenbroch, Klaus; Schrift, Rom Y.; Alba, Joseph W.

Subjects: AUTONOMY (Psychology); CONSUMER preferences; DEFINITIONS

• Source: Marketing Letters; 2020, Vol. 31 Issue 4, p429-439, 11p, 1 Chart

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