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Periodical

Displays build loyal following.

Subjects: *SLOTTING fees (Retail trade); *MARKETING costs; *COMMERCIAL products

  • Source: Advertising Age. 5/6/1991, Vol. 62 Issue 19, p38-38. 1/3p.

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Periodical

Calming the promotional waters.

Subjects: *MARKETING; *ADVERTISING spending; *MARKETING costs

  • Source: Advertising Age. 5/25/1992, Vol. 63 Issue 21, p22-22. 1/4p.

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Periodical

Holidays are here and so is ad puzzle.

Subjects: *ADVERTISING; *MARKETING costs; *INFORMATION technology

  • Source: Advertising Age. 11/16/1998, Vol. 69 Issue 46, p36-36. 3/4p. 1 Color Photograph.

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