Search Results

Display Settings
Results per page: 10
Sort By: Relevance
Filter
  • 1-10 of  365,214 results for ""MARKETING""

Your Filters

Content Provider : Complementary Index Filter by : Subject
Reset filters
Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request
Academic Journal

A North-South Agent–Based Model of segmented labor markets: the role of education and trade asymmetries.

Subjects: MARKET segmentation; LABOR market; EDUCATION marketing

  • Source: Industrial & Corporate Change; Apr2024, Vol. 33 Issue 2, p383-423, 41p

Record details

Read More Add to Saved list
×
Academic Journal

Live Streaming Use and International Seller Sales Performance: An Information Economics Perspective.

Subjects: EXPORT sales contracts; INTERNATIONAL markets; DIGITAL technologyCHINA

  • Source: Journal of International Marketing; Mar2024, Vol. 32 Issue 1, p52-71, 20p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Empowering AI Companions for Enhanced Relationship Marketing.

Subjects: INTELLIGENT personal assistants; INTELLIGENT agents; RELATIONSHIP marketing

  • Source: California Management Review; Feb2024, Vol. 66 Issue 2, p65-90, 26p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Encouraging People Through the Doors: Surveying Public Perceptions of Special Collections Libraries.

Subjects: LIBRARY special collections; PUBLIC opinion; LIBRARIANSUNIVERSITY College, London

  • Source: Journal of Library Administration; Apr2024, Vol. 64 Issue 3, p275-297, 23p

Record details

Read More Add to Saved list
×
Academic Journal

Appearance for Females, Functionality for Males? The False Lay Belief about Gender Difference in Product Preference.

Subjects: CONSUMERS; GENDER differences (Sociology); MARKETING

  • Source: Journal of Consumer Research; Apr2024, Vol. 50 Issue 6, p1136-1156, 21p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Dominance Effects in the Wild.

Subjects: CONSUMER behavior; CONSUMER behavior research; COMPARISON shopping

  • Source: Journal of Consumer Research; Apr2024, Vol. 50 Issue 6, p1117-1135, 19p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Rethinking Harlow Gale: The Psychical Influences on His Contributions to Advertising and Their Enduring Reverberations.

Subjects: PARAPSYCHOLOGY; SOCIAL perception; MARKETING theory

  • Source: Journal of Advertising; Apr/May2024, Vol. 53 Issue 2, p161-182, 22p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Transcendent Brand Activism Advertising: Explicating the Roles of Color and Message Framing in Advertising Effectiveness.

Subjects: ADVERTISING effectiveness; AWARENESS advertising; BRANDING (Marketing)

  • Source: Journal of Advertising; Apr/May2024, Vol. 53 Issue 2, p183-199, 17p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Integrating Network Clustering Analysis and Computational Methods to Understand Communication With and About Brands: Opportunities and Challenges.

Subjects: BRANDING (Marketing); CLUSTER analysis (Statistics); IMAGE analysisSIERRA Club; BARCLAYS PLC

  • Source: Journal of Advertising; Apr/May2024, Vol. 53 Issue 2, p296-306, 11p

Record details

Read Online Read More Add to Saved list
×
Academic Journal

Brands in the Labor Market: How Vertical and Horizontal Brand Differentiation Impact Pay and Profits Through Employee–Brand Matching.

Subjects: BRAND differentiation; LABOR market; EMPLOYEES

  • Source: Journal of Marketing Research (JMR); Apr2024, Vol. 61 Issue 2, p204-224, 21p

Record details

Read Online Read More Add to Saved list
×
  • 1-10 of  365,214 results for ""MARKETING""