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Academic Journal

Video Content Marketing: The Making of Clips.

Subjects: MOTION picture marketing; FILM trailers; VIDEO excerpts

  • Source: Journal of Marketing; Jul2018, Vol. 82 Issue 4, p86-101, 16p, 1 Diagram, 6 Charts, 2 Graphs

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Periodical

A Piece of The Rock.

Subjects: ACTORS; SOCIAL media; MOTION picture audiencesUNITED StatesJOHNSON, Dwayne, 1972-

  • Source: Forbes; 8/31/2018, Vol. 201 Issue 6, p102-105, 4p, 8 Color Photographs, 1 Graph

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Academic Journal

The comparative impact of critics and consumers.

Subjects: CONSUMERS' reviews; USER-generated content; FILM reviewing

  • Source: International Journal of Market Research; 2013, Vol. 55 Issue 3, p413-436, 24p, 6 Charts, 1 Graph

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Academic Journal

Hmollywood Movies: 1.5-Generation Hmong Americans and Transnational Film Production in Thailand.

Subjects: TRANSNATIONAL films; FILMMAKING; HMONG Americans

  • Source: SOJOURN: Journal of Social Issues in Southeast Asia; Jul2019, Vol. 34 Issue 2, p366-396, 31p

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