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Academic Journal

To Bargain or Not to Bargain: The Role of Fixed Costs in Price Negotiations.

Subjects: OVERHEAD costs; NEGOTIATION; PRICES

  • Source: Journal of Marketing Research (JMR); Dec2018, Vol. 55 Issue 6, p832-851, 20p, 5 Charts, 11 Graphs

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  • 1-1 of  1 results for ""OVERHEAD costs""