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Caught between worlds, tweens embrace makeup, reject Miley.

• Authors : Neff, Jack

Subjects: *YOUNG consumers; *PRETEENS; *GIRLSCYRUS, Miley, 1992-

• Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p16-16. 1p. 1 Color Photograph.

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Nokia tries to be cool with Ncool, a site for Chinese trendsetters.

• Authors : Madden, Normandy

Subjects: *INTERNET marketing; *ELECTRONIC commerce; *YOUNG consumersCHINANOKIA Corp. ; TUDOU Inc.

• Source: Advertising Age. 12/10/2007, Vol. 78 Issue 49, p22-22. 1/2p. 2 Color Photographs.

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NEW GENERATION OF POD PEOPLE.

• Authors : Bulik, Beth Snyder; Klaassen, Abbey

Subjects: *IPOD (Digital music player); *PODCASTING; *YOUNG consumersAPPLE Pty. Ltd.

• Source: Advertising Age. 2/6/2006, Vol. 77 Issue 6, p3-51. 2p. 1 Color Photograph, 1 Graph.

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The clock is ticking for aging Timex.

• Authors : Thompson, Stephanie

Subjects: *ADVERTISING campaigns; *MARKETING strategy; *YOUNG consumersTIMEX Corp.

• Source: Advertising Age. 10/17/2005, Vol. 76 Issue 42, p6-6. 1/4p. 1 Color Photograph.

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Study: Young consumers are big multitaskers.

• Authors : Oser, Kris; Wentz, Laurel

Subjects: *YOUNG consumers; *CONSUMER attitudes; *TELEVISION

• Source: Advertising Age. 10/3/2005, Vol. 76 Issue 40, p20-20. 1/5p.

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Council burnishes gold's image in China.

• Authors : Madden, Normandy; Wentz, Laurel

Subjects: *GOLD jewelry; *YOUNG consumers; *GOLD industryCHINAWORLD Gold Council (Organization)...

• Source: Advertising Age. 8/29/2005, Vol. 76 Issue 35, p13-13. 1/5p. 1 Color Photograph.

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GUIDE TO KIDS & MARKETING.

Subjects: *MARKETING; *YOUNG consumers; *PERIODICALSUNITED States

• Source: Advertising Age. 2/21/2005, Vol. 76 Issue 8, Following p20-20. 1p. 1 Color Photograph, 11 Charts, 6 Graphs.

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Learning curve.

• Authors : Meyers, Tiffany

Subjects: *MARKETING; *YOUNG adults; *YOUNG consumersUNITED StatesREEBOK International Ltd. 849236674 REEBOK International Ltd. REEBOK International Ltd. 849236674 849236674 REEBOK International Ltd. 849236674 RBK; MGA Entertainment Inc.

• Source: Advertising Age. 2/21/2005, Vol. 76 Issue 8, p1-8. 3p. 2 Color Photographs, 4 Graphs.

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EMI targets youth via ChynaHouse.

• Authors : Madden, Normandy; Wentz, Laurel

Subjects: *MUSIC industry; *HIP-hop culture; *YOUNG consumersASIAEMI Music (Company)

• Source: Advertising Age. 10/4/2004, Vol. 75 Issue 40, p28-28. 1/8p.

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New drinkers don't belly up to the beer bar.

• Authors : Arndorfer, James B.

Subjects: *DRINKING behavior; *ALCOHOL drinking; *YOUNG consumers

• Source: Advertising Age. 6/21/2004, Vol. 75 Issue 25, pS-4-S-7. 2p.

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Teens groove on 'own voice' mags.

• Authors : Schnuer, Jenna

Subjects: *TEENAGERS; *PERIODICALS; *YOUNG consumers

• Source: Advertising Age. 6/21/2004, Vol. 75 Issue 25, pS-4-S-4. 2/3p. 8 Color Photographs.

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Brands toil to make 'surfers' loyal.

• Authors : Schnuer, Jenna

Subjects: *YOUNG consumers; *BRAND choice; *CONSUMPTION (Economics)UNITED States

• Source: Advertising Age. 6/21/2004, Vol. 75 Issue 25, pS-2-S-2. 1p. 3 Color Photographs, 1 Graph.

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Automakers mix it up chasing young buyers.

• Authors : Halliday, Jean

Subjects: *AUTOMOBILE advertising; *AUTOMOBILE industry; *YOUNG consumersUNITED StatesHONDA Motor Co. Ltd. ; KIA Motors America Inc. KIA Motors America Inc. KIA Motors America Inc. 802670687 ; BAYERISCHE Motoren Werke AG...

• Source: Advertising Age. 4/19/2004, Vol. 75 Issue 16, p4-61. 2p. 2 Color Photographs.

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Advertising Age's Guide to Kids & Media.

Subjects: *ADVERTISING & youth; *YOUNG consumers; *TELEVISION advertisingHARRIS Interactive Inc.KINNEY, Rik

• Source: Advertising Age. 3/29/2004, Vol. 75 Issue 13, p16a-16a. 1p. 1 Color Photograph, 15 Graphs.

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Study: Chinese youth aren't patriotic purchasers.

• Authors : Madden, Normandy

Subjects: *CONSUMER behavior; *YOUNG consumers; *BRAND name productsOGILVY & Mather Worldwide Inc.

• Source: Advertising Age. 1/5/2004, Vol. 75 Issue 1, p6-6. 1/2p.

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School-conduct pledges overdue.

Subjects: *MARKETING; *BEVERAGE advertising; *SCHOOL districtsCOCA-Cola Co. 003296175 COCA-Cola Co. COCA-Cola Co. 003296175 003296175 COCA-Cola Co. 003296175 KO

• Source: Advertising Age. 11/24/2003, Vol. 74 Issue 47, p13-13. 1/3p.

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Hot Topic.

• Authors : Pendleton, Jennifer

Subjects: *YOUNG consumers; *WORD of mouth advertising; *TARGET marketingHOT Topic Inc. 603226986 HOT Topic Inc. HOT Topic Inc. 603226986 603226986 HOT Topic Inc. 603226986 HOTT

• Source: Advertising Age. 11/17/2003, Vol. 74 Issue 46, pS-2-S2. 1/5p. 1 Color Photograph.

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ATTIK COMES THROUGH.

• Authors : Cuneo, Alice Z.

Subjects: *ADVERTISING campaigns; *AUTOMOBILE advertising; *TOYOTA automobilesATTIK (Company) ATTIK (Company) ATTIK (Company) 046260241

• Source: Advertising Age. 7/21/2003, Vol. 74 Issue 29, p35-35. 1/5p. 1 Black and White Photograph.

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NONSTOP ACTION.

• Authors : Lawler, Edmund O.

Subjects: *BOYS; *TEENAGE boys; *YOUNG men

• Source: Advertising Age. 2/17/2003, Vol. 74 Issue 7, pS-2-S-2. 2/3p. 1 Color Photograph, 1 Chart, 1 Graph.

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REFLECTION OF YOUTH.

• Authors : Fitzgerald, Kate

Subjects: *SELF-perception; *COMMERCIAL products; *YOUNG adultsUNITED States

• Source: Advertising Age. 10/21/2002, Vol. 73 Issue 42, p46-46. 1/9p. 1 Chart.

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FOR ON-THE-GO GENERATION WIRELESS, MEDIUM IS THE MESSAGE.

• Authors : Elkin, Tobi

Subjects: *CHILD consumers; *YOUNG consumers; *INTERACTIVE multimedia

• Source: Advertising Age. 4/15/2002, Vol. 73 Issue 15, ps-2-s-2. 8/9p. 4 Color Photographs.

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NEW SYSTEMS SET, GAMERS SCREAM FOR FRESH CONTENT.

• Authors : Elkin, Tobi

Subjects: *VIDEO games; *ELECTRONIC games industry; *YOUNG consumersUNITED States

• Source: Advertising Age. 2/4/2002, Vol. 73 Issue 5, ps-6-s-6. 1/2p. 2 Color Photographs.

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EXPERTS HAVE THEIR SAY.

Subjects: *YOUNG consumers; *TEENAGE consumers; *MARKETINGUNITED States

• Source: Advertising Age. 2/4/2002, Vol. 73 Issue 5, ps-6-s-6. 1/4p.

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HOW OLD IS OLD ENOUGH?

• Authors : Dobrow, Larry

Subjects: *YOUNG consumers; *MARKETING laws; *ADVERTISING laws

• Source: Advertising Age. 2/4/2002, Vol. 73 Issue 5, ps-4-s-4. 3/4p. 2 Color Photographs.

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OPTIMISTIC, EMPOWERED KIDS BACK TO BEING KIDS.

• Authors : Lawler, Edmund O.

Subjects: *YOUNG consumers; *TEENAGE consumers; *SEPTEMBER 11 Terrorist Attacks, 2001UNITED States

• Source: Advertising Age. 2/4/2002, Vol. 73 Issue 5, ps-2-s-5. 2p. 3 Color Photographs.

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