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Drug ills? Follow the money: do drug companies spend too much on marketing? Is marketing driving up drug prices? A close look at financial reports separates fact from fiction.

• Authors : Edwards, Jim

• Source: Brandweek. 2005, Vol. 46, Issue 6, pages. 4

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Tough Buy: Fact or Fiction?

• Source: Brandweek. 1999, Vol. 40, Issue 36, pages. 84

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Knob Creek wipes up with 'Napkin Fiction'.

• Authors : Newman, Eric

• Source: Brandweek. 2007, Vol. 48, Issue 42, pages. 1

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Their so-called life: fact and fiction behind the fickle teen girl demographic.

• Authors : Scarfi, Marita

• Source: Brandweek. 2010, Vol. 51, Issue 9, pages. 1

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Top adult non-fiction book titles.

• Source: Brandweek. 2009, Vol. 50, Issue 10, pages. 1

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District 9 ads nix civil rights.

• Authors : Stanley, T.L.

• Source: Brandweek. 2009, Vol. 50, Issue 26, pages. 1

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Sci Fi goes to Elle and back to promote Battlestar finale.

• Authors : Stanley, T.L.

• Source: Brandweek. 2008, Vol. 49, Issue 13, pages. 1

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Numbers Game.

• Authors : Berman, Marc

Subjects: TELEVISION broadcasting; TELEVISION programs; SCIENCE fiction television programsUNITED States

• Source: Brandweek; 5/30/2005, Vol. 46 Issue 22, pSR30-SR30, 1p, 5 Color Photographs

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Going Gets Tough, Sprite Gets Weird.

• Authors : Hein, Kenneth

Subjects: BEVERAGE advertising; SCIENCE fiction; SOFT drinksUNITED StatesCRISPIN Porter & Bogusky (Company)

• Source: Brandweek; 5/1/2006, Vol. 47 Issue 18, p6-6, 1p, 1 Color Photograph

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Tough Buy: Fact or Fiction?

Subjects: INTERNET advertising; INDUSTRIAL advertisingUNITED States

• Source: Brandweek; 09/27/99, Vol. 40 Issue 36, p84, 1/3p

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