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Booksellers alter app sales; Amazon, B&N stop selling e-books directly to customers via Apple devices.

• Authors : Trachtenberg, Jeffrey A.

• Source: The Wall Street Journal Eastern Edition. 2011, Vol. 0, Issue 0, pages. 1

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Bookseller adds toys; Barnes & Noble rethinks its stores as reading goes digital.

• Authors : Trachtenberg, Jeffrey A.

• Source: The Wall Street Journal Eastern Edition. 2010, Vol. 0, Issue 0, pages. 1

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Designers are made as well as born.

• Authors : Trachtenberg, Jeffrey A.

Subjects: FASHION designers; SPORTSWEAR; LICENSE agreementsGRUPPO GFT SpAFEZZA, Andrew

• Source: Forbes; 7/11/1988, Vol. 142 Issue 1, p126-128, 3p

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Down to the sea in dreams.

• Authors : Trachtenberg, Jeffrey A.

Subjects: YACHTS; YACHTS -- Sales & prices; BANKING industryHATTERAS Yachts Inc.; BROWARD Marine (Company)

• Source: Forbes; 10/26/1987, Vol. 140 Issue 9, p362-364, 3p, 6 Color Photographs

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New York Times Subscriber Gains Slow in First Post-Trump Quarter.

• Authors : Trachtenberg, Jeffrey A. (AUTHOR)

• Source: Wall Street Journal - Online Edition. 5/6/2021, pN.PAG-N.PAG. 1p.

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Borders Tries About-Face on Shelves.

• Authors : Trachtenberg, Jeffrey A.

Subjects: *BOOKSTORES; *MARKETING; *SALESBORDERS Group Inc. 877729368 BORDERS Group Inc. BORDERS Group Inc. 877729368 877729368 BORDERS Group Inc. 877729368 BGPIQ

• Source: Wall Street Journal - Eastern Edition. 3/12/2008, Vol. 251 Issue 59, pB1-B2. 2p.

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I, Jimmy.

• Authors : Trachtenberg, Jeffrey A.

Subjects: *PUBLISHING; *BOOK industry; *MARKETINGOUR Endangered Values: America's Moral Crisis (Book)CARTER, Jimmy, 1924-

• Source: Wall Street Journal - Eastern Edition. 2/25/2006, Vol. 247 Issue 46, pA1-A7. 2p. 1 Color Photograph, 1 Black and White Photograph, 1 Chart.

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Tip For Authors In a Sales Bind: Get a 'Platform'

• Authors : Trachtenberg, Jeffrey

Subjects: *BOOK promotions; *MARKETING strategy; *SALES promotionSECRETS of the Millionaire Mind: Mastering the Inner Game of Wealth (Book)EKER, T. Harv

• Source: Wall Street Journal - Eastern Edition. 3/28/2005, Vol. 245 Issue 60, pB1-B6. 2p. 1 Color Photograph.

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'One Size Doesn't Fit All'

• Authors : White, Erin; Trachtenberg, Jeffrey A.

Subjects: *ADVERTISING agencies; *INTERNATIONAL markets; *MARKETING strategyWPP PLC WPP PLC WPP PLC WPPGYSORRELL, Martin, 1945-

• Source: Wall Street Journal - Eastern Edition. 10/1/2003, Vol. 242 Issue 65, pB1-B2. 2p. 1 Cartoon or Caricature.

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Here come Samurai.

• Authors : Trachtenberg, Jeffrey A.; Tanzer, Andrew

Subjects: AUTOMOBILE industry; AUTOMOTIVE engineering; SALES promotionUNITED States; JAPANSUZUKI Motor Corp....

• Source: Forbes; 10/7/1985, Vol. 136 Issue 9, p155-156, 2p

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