campaign: TELEVISION.

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  • Source:
    Marketing Magazine. Summer2010, Vol. 115 Issue 7, p16-19. 4p. 27 Color Photographs.
  • Subject Terms:
    MARKETING awards; AWARDS
  • Additional Information
    • Subject Terms:
      CANADA
    • Subject Terms:
      PFIZER Canada Inc. ; BC Dairy Foundation (Company) ; DAIRY Farmers of Canada
    • Abstract:
      The article announces the recipients of the 2010 Excellence in Brand Creativity Award for television campaign category in Canada including "Antiquing, Strolling, Reading" advertisement by Taxi Canada for Pfizer Canada Inc.'s Viagra, "Must Drink More Milk Campaign 2" advertisement by DDB Canada for BC Dairy Foundation's Milk, and "Dot Spots" advertisement by Due North Communications for Dairy Farmers of Canada's Milk.