Criterion, Sundance Promote DVD Classics By Great Directors.

CRITERION Collection Inc.; SUNDANCE Channel LLC; MOTION picture marketing; STRATEGIC alliances (Business)

Reports on a marketing alliance between the Criterion Collection and the Sundance cable channel. Release of classic films by directors including Federico Fellini and Ingmar Bergman on digital versatile disc (DVD); Titles in the series; Details of the marketing strategy planned for the collection.