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Periodical

The 2024 'Burning Issues' Confronting Firm Leaders.

Authors : McKenna, Patrick J.; Rynowecer, Michael B.¹

Subjects: *LAW firms; *LEADERSHIP; *LAWYERS

Source: Of Counsel. Mar2024, Vol. 43 Issue 3, p3-9. 7p.

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Periodical

What Will Hybrid Marketing Look Like For Law Firms?

Authors : Schmidt, Sally¹

Subjects: *MARKETING; *LAW firms; *CONFERENCES & conventions

Source: Of Counsel. Jun2022, Vol. 41 Issue 6, p13-14. 2p.

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Periodical

Thought Leadership Marketing: Write for Someone, Not Everyone.

Authors : Harrington, Jay¹

Subjects: *LEADERSHIP; *LAW firms; *MARKETING

Source: Of Counsel. Feb2022, Vol. 41 Issue 2, p12-13. 2p.

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Periodical

Taylor's Perspective... Talent Battles: Fierce Competition for Attorneys Continues into 2022.

Authors : Taylor, Steven T.

Subjects: *PRACTICE of law; *LAW firms; *LAWYERS' salaries

Source: Of Counsel. Feb2022, Vol. 41 Issue 2, p3-4. 2p.

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Periodical

Oklahoma Firm Embarks on Big, Bold Marketing Renovation.

Authors : Taylor, Steven T.

Subjects: *MARKETING; *LAW firms; *ADVERTISING campaigns

Source: Of Counsel. Mar2021, Vol. 40 Issue 3, p3-5. 3p.

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Periodical

Four Pillars of Effective Law Firm Marketing.

Authors : Fishman, Ross^1,2,3,4

Subjects: *LAW firms; *MARKETING; *ATTORNEY & client

Source: Of Counsel. Jan2023, Vol. 42 Issue 1, p11-16. 6p.

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Periodical

Surviving a Buyer's Market: A Simple Exercise to Differentiate Your Practice.

Authors : Seeger, Eric A.¹

Subjects: *LAW firms; *ATTORNEY & client; *SWOT analysis

Source: Of Counsel. Jun2017, Vol. 36 Issue 6, p5-8. 4p.

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Periodical

Firms Return to Old-School Approaches While Also Relying on Focused Messaging and Social Media.

Authors : Taylor, Steven T.

Subjects: *LAW firms; *MARKETING strategy; *INNOVATIONS in business

Source: Of Counsel. Dec2014, Vol. 33 Issue 12, p1-19. 4p.

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Periodical

The Shark Tank Metric.

Authors : Wesemann, Ed

Subjects: *LAW firms; *CHIEF operating officers; *MARKETING costsUNITED States

Source: Of Counsel. Jan2014, Vol. 33 Issue 1, p15-16. 2p.

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Periodical

Globalization Gives an Old Notion New Life.

Authors : Wesemann, Ed

Subjects: *LAW firms; *BRANDING (Marketing); *GLOBALIZATION

Source: Of Counsel. Oct2013, Vol. 32 Issue 10, p13-15. 3p.

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