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Content Provider : MEDLINE Publication : modern healthcare Format : Magazines Subject : health facility administrators

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Academic Journal

Business outlook. 21% call marketing top priority.

Subjects: Health Facility Administrators* ; Hospital Administrators* ; Marketing of Health Services*

Source: Modern healthcare [Mod Healthc] 1984 Jan; Vol. 14 (1), pp. 114.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Periodical

Planning, marketing are top priorities for administrators in next 12 months.

Authors : Jensen J; Jackson B

Subjects: Health Facility Administrators* ; Hospital Administrators* ; Hospital Planning*

Source: Modern healthcare [Mod Healthc] 1985 Aug 02; Vol. 15 (16), pp. 78-9.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Hospitals beef up ad budgets; but lack sophisticated marketing.

Authors : Hauser LJ

Subjects: Advertising* ; Health Facility Administrators* ; Hospital Administrators*

Source: Modern healthcare [Mod Healthc] 1985 Jul 05; Vol. 15 (14), pp. 170-1.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Periodical

Hospital executives need marketing tools to meet competition challenges.

Authors : Hillestad SG; Berkowitz EN

Subjects: Health Facility Administrators* ; Hospital Administrators*; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*methods

Source: Modern healthcare [Mod Healthc] 1982 Jan; Vol. 12 (1), pp. 84, 86.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Periodical

Hospitals should devote more time, money to marketing before gauging results--survey.

Authors : Palm KS

Subjects: Health Facility Administrators* ; Hospital Administrators*; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*economics

Source: Modern healthcare [Mod Healthc] 1987 Nov 06; Vol. 17 (23), pp. 124, 126.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Marketing, take two.

Authors : Super KE; Mazzoni R

Subjects: Health Facility Administrators* ; Hospital Administrators*; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*trends

Source: Modern healthcare [Mod Healthc] 1987 Apr 10; Vol. 17 (8), pp. 46-55.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Improving on an old idea.

Authors : Super KE

Subjects: Health Facility Administrators* ; Hospital Administrators* ; Marketing of Health Services* Galvagni WG

Source: Modern healthcare [Mod Healthc] 1987 Jul 03; Vol. 17 (14), pp. 184.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Following an early passion.

Authors : Perry L

Subjects: Health Facility Administrators* ; Hospital Administration* ; Hospital Administrators* Westermeyer N

Source: Modern healthcare [Mod Healthc] 1988 Aug 26; Vol. 18 (35), pp. 48.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Chipping to the green.

Authors : Perry L

Subjects: Health Facility Administrators* ; Hospital Administrators* ; Marketing of Health Services* Wagner HC

Source: Modern healthcare [Mod Healthc] 1988 Sep 23; Vol. 18 (39), pp. 100.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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Academic Journal

Young hospital administrator of year maintains public hospital's viability.

Authors : Johnson DE

Subjects: Awards and Prizes* ; Health Facility Administrators* ; Hospital Administrators*Cannedy LL

Source: Modern healthcare [Mod Healthc] 1979 Mar; Vol. 9 (3), pp. 38-40.Publisher: Crain Communications Country of Publication: United States NLM ID: 7801798 Publication Model: Print Cited Medium: Print ISSN:

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