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Periodical

LOSING HISPANIC CONSUMERS? DON'T BLAME TRUMP, BLAME AMAZON.

Authors : Schultz, E.J.; Pasquarelli, Adrianne

Subjects: *HISPANIC American consumers; *CONSUMPTION (Economics); *RETAIL industryUNITED StatesCORNELL, Brian C., 1960-; TRUMP, Donald, 1946-; LOPEZ Negrete, Alex

Source: Advertising Age. 7/31/2017, Vol. 88 Issue 15, p6-1. 1p.

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Periodical

FLAGSHIPS RUN AGROUND.

Authors : Pasquarelli, Adrianne

Subjects: *FLAGSHIP stores; *RETAIL store marketing; *ELECTRONIC commerce

Source: Advertising Age. 6/26/2017, Vol. 88 Issue 13, p0017-0017. 1p.

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Periodical

HOW TO SELL TOYS IN A CULTURE WHERE PLAY IS VIEWED NEGATIVELY.

Authors : Doland, Angela

Subjects: *TOYS; *ELECTRONIC commerce; *PARENT-child relationshipsALIBABA Group Holding Ltd. ; MATTEL Inc. MATTEL Inc. MATTEL Inc. MAT

Source: Advertising Age. 3/20/2017, Vol. 88 Issue 6, p0026-0026. 1p.

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Periodical

HOLIDAY RETAIL SALES SPELL DOOM FOR SOME.

Authors : PASQUARELLI, ADRIANNE

Subjects: *SALES; *RETAIL stores; *ELECTRONIC commerceUNITED States

Source: Advertising Age. 1/9/2017, Vol. 88 Issue 1, p0006-0006. 1p.

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Periodical

WHAT WECHAT TEACHES ABOUT THE FUTURE OF SOCIAL COMMERCE.

Authors : Doland, Angela

Subjects: *ELECTRONIC commerce; *RETAIL industry; *MARKETING strategyWECHAT (Web resource)

Source: Advertising Age. 11/14/2016, Vol. 87 Issue 22, p0032-0032. 1p.

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Periodical

RETAIL SITES PILE ON AD TECH AT THEIR PERIL.

Authors : Slefo, George

Subjects: *INTERNET advertising; *AD blockers; *ELECTRONIC commerce

Source: Advertising Age. 10/31/2016, Vol. 87 Issue 21, p0005-0005. 1p.

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Periodical

THE POWER OF CUTE: WHAT CHINA’S HOTTEST SNACKS BRAND CAN TEACH YOU.

Authors : Doland, Angela

Subjects: *NEW business enterprises; *ELECTRONIC commerce; *MARKETING strategyCHINA

Source: Advertising Age. 10/31/2016, Vol. 87 Issue 21, p0024-0024. 1p.

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Periodical

WHY P&G’S GROWTH IS SUDDENLY PICKING UP.

Authors : Neff, Jack

Subjects: *SALES; *ELECTRONIC commerce; *PRICINGPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG

Source: Advertising Age. 10/31/2016, Vol. 87 Issue 21, p0004-0004. 1p.

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Periodical

CMO’S GUIDE TO LIVE VIDEO.

Authors : Poggi, Jeanine

Subjects: *MASS media industry; *SOCIAL media; *DIGITAL video

Source: Advertising Age. 7/18/2016, Vol. 87 Issue 14, p0018-0018. 1p.

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Periodical

THE RACE TO REACH INDIA’S NEXT BILLION INTERNET USERS.

Authors : Doland, Angela

Subjects: *ELECTRONIC commerce; *ADVERTISING campaigns; *ADVERTISINGAMAZON.COM Inc. 884745530 AMAZON.COM Inc. AMAZON.COM Inc. 884745530 884745530 AMAZON.COM Inc. 884745530 AMZN; FLIPKART Online Services Pvt. Ltd.

Source: Advertising Age. 6/13/2016, Vol. 87 Issue 12, p0028-0028. 1p.

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