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SPENDING SPREE COMING AT TARGET.

• Authors : Pasquarelli, Adrianne

Subjects: *RETAIL industry; *HOUSE brands; *BUSINESS expansionTARGET Corp. 006961700 TARGET Corp. TARGET Corp. 006961700 006961700 TARGET Corp. 006961700 TGT

• Source: Advertising Age. 9/11/2017, Vol. 88 Issue 17, p0006-0006. 1p.

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MARKETERS' MILLENNIAL DILEMMA.

• Authors : Pasquarelli, Adrianne

Subjects: *MILLENNIAL consumers; *MILLENNIALS; *BRAND name productsSHARKEY, Tina

• Source: Advertising Age. 8/21/2017, Vol. 88 Issue 16, p0012-0012. 1p.

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Save-A-Lot.

• Authors : Frazier, Mya

Subjects: *RETAIL stores; *BRAND name products; *HOUSE brandsSAVE-A-Lot Food Stores Ltd.BURKHARDT, Steve

• Source: Advertising Age. 11/13/2006, Vol. 77 Issue 46, pS-8-S-8. 1/6p. 1 Color Photograph.

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THE PRIVATE-LABEL POWERHOUSE.

• Authors : Frazier, Mya

Subjects: *CORPORATE profits; *HOUSE brands; *FINANCIAL performanceCOSTCO Wholesale Corp. 103391843 COSTCO Wholesale Corp. COSTCO Wholesale Corp. 103391843 103391843 COSTCO Wholesale Corp. 103391843 COSTJELINEK, Craig

• Source: Advertising Age. 8/21/2006, Vol. 77 Issue 34, p6-6. 1p. 4 Color Photographs.

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CMO takes center stage in JCPenney cultural, strategic shift.

Subjects: *CHIEF marketing officers; *ADVERTISING; *HOUSE brandsJ.C. Penney Co. Inc. J.C. Penney Co. Inc. J.C. Penney Co. Inc. JCPBOYLSON, Mike

• Source: Advertising Age. 4/25/2005, Vol. 76 Issue 17, p14-14. 3/4p. 1 Color Photograph.

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Game's changed for Wal-Mart exclusives.

• Authors : Neff, Jack

Subjects: *NEW product development; *COSMETICS; *HOUSE brandsPROCTER & Gamble Co. 001316827 PROCTER & Gamble Co. PROCTER & Gamble Co. 001316827 001316827 PROCTER & Gamble Co. 001316827 PG; WAL-Mart Stores Inc. 051957769 WAL-Mart Stores Inc. WAL-Mart Stores Inc. 051957769 051957769 WAL-Mart Stores Inc. 051957769 WMT

• Source: Advertising Age. 8/16/2004, Vol. 75 Issue 33, p4-21. 2p.

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Private-label beer looks to soak up share from Corona.

• Authors : Arndorfer, James B.

Subjects: *BEER; *MALT liquors; *HOUSE brandsUNITED StatesTOPCO Associates LLC

• Source: Advertising Age. 5/24/2004, Vol. 75 Issue 21, p8-8. 1/3p. 1 Color Photograph.

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Wal-Mart shakes up detergent aisle.

• Authors : Neff, Jack

Subjects: *DETERGENTS; *PRICING; *HOUSE brandsWAL-Mart Stores Inc. 051957769 WAL-Mart Stores Inc. WAL-Mart Stores Inc. 051957769 051957769 WAL-Mart Stores Inc. 051957769 WMT; HUISH Detergents Inc. HUISH Detergents Inc. HUISH Detergents Inc. 070931480

• Source: Advertising Age. 5/17/2004, Vol. 75 Issue 20, p10-10. 1/5p.

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Strong private labels to force a new emphasis on benefits.

• Authors : Crain, Rance

Subjects: *HOUSE brands; *BRAND name products; *COMMERCIAL products

• Source: Advertising Age. 8/11/2003, Vol. 74 Issue 32, p14-14. 2/5p.

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Private party at Wal-Mart.

• Authors : Neff, Jack

Subjects: *HOUSE brands; *RETAIL industry; *COMMERCEUNITED StatesWAL-Mart Stores Inc. 051957769 WAL-Mart Stores Inc. WAL-Mart Stores Inc. 051957769 051957769 WAL-Mart Stores Inc. 051957769 WMT

• Source: Advertising Age. 10/29/2001, Vol. 72 Issue 44, p8-8. 1/3p. 1 Color Photograph.

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