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Compression quandary.

• Authors : MacArthur, Kate

Subjects: *YOUNG consumers; *MARKETING; *TARGET marketingUNITED States

• Source: Advertising Age. 2/12/2001, Vol. 72 Issue 7, ps14-s14. 1/2p. 4 Color Photographs, 1 Chart.

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Reality media hit back shop.

• Authors : Hill, Julianne

Subjects: *MEDIA buying services; *ADVERTISING agencies; *MASS mediaUNITED States

• Source: Advertising Age. 7/31/2000, Vol. 71 Issue 32, ps18-s18. 1/3p.

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1990 CONSUMER MAGAZINE DIRECTORY.

Subjects: PERIODICALS; CONSUMERS; MASS mediaUNITED StatesUNITED StatesUNITED StatesReport Available

• Source: Advertising Age. 9/17/1990, Vol. 61 Issue 38, pC-1-C-9. 9p. 51 Color Photographs.

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An entry level course in economics.

Subjects: *CHILD consumers; *ADVERTISING; *MASS mediaUNITED StatesEDK Associates (Company)

• Source: Advertising Age. 2/14/1994, Vol. 65 Issue 7, pS-12-S-12. 1/9p.

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'Flintstones' tie-ins don't rock kids.

• Authors : Fitzgerald, Kate

Subjects: FLINTSTONES, The (Film); MOTION pictures; MARKETINGUNITED StatesUNITED StatesUNITED StatesReport Available

• Source: Advertising Age. 6/20/1994, Vol. 65 Issue 26, p78-78. 1/2p. 2 Color Photographs.

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Conde Nast plans 'Allure' fixes.

• Authors : Donaton, Scott

Subjects: PERIODICALS; MASS media; CONDE Nast Publications Ltd.

• Source: Advertising Age. 3/11/1991, Vol. 62 Issue 11, p35-35. 1/4p.

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