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The blubber hits the road.

• Authors : Chilton, David

Subjects: *PERIODICAL publishing; *PUBLISHING; *BOOK industryALEXANDER, Ken

• Source: Marketing Magazine. 3/7/2005, Vol. 110 Issue 9, p5-5. 1/2p.

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A free sample of superhero.

• Authors : Menzies, David¹

Subjects: *MARKET share; *COMIC books, strips, etc.; *MARKETING

• Source: Marketing Magazine. 5/30/2005, Vol. 110 Issue 20, p11-11. 1/2p. 1 Color Photograph.

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Book Smarts.

• Authors : Semansky, Matt

Subjects: *MARKETING strategy; *BUSINESS planning; *MARKETINGHARPERCOLLINS Publishers LLCKENT, David; WEILER, Derek

• Source: Marketing Magazine. 11/20/2006, Vol. 111 Issue 36, p24-28. 2p. 1 Color Photograph.

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Book promos really cooking.

• Authors : Pollock, James; Riddell, Ken

Subjects: COOKING; MARKETINGCANADA

• Source: Marketing Magazine; 2/28/94, Vol. 99 Issue 8, p4, 1/4p, 1 Black and White Photograph

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BRANDS IN TIGHTS.

• Authors : Wohl, Naomi¹

Subjects: *HEROES; *MARKETING; *BUSINESS names

• Source: Marketing Magazine. 6/1/2009, Vol. 114 Issue 11, p34-34. 1/2p. 1 Color Photograph.

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Innovation, influence, leadership.

Subjects: *MARKETING; *BUSINESS enterprises; *BRAND name productsCANADARESEARCH In Motion Ltd. ; TOYOTA Canada Inc. ; PEPSICO Canada ULC

• Source: Marketing Magazine. 12/4/2006, Vol. 111 Issue 38, p21-21. 3/4p. 8 Color Photographs.

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