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Academic Journal

THE ELEPHANT IN THE ROOM.

Subjects: Advertising* ; Consumer Behavior* ; Marketing of Health Services*

  • Source: Marketing health services [Mark Health Serv] 2015 Winter; Vol. 35 (4), pp. 16-21.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Site Specifics. Six tips for developing a user-testing enterprise.

Subjects: Consumer Behavior* ; Feedback* ; Internet*

  • Source: Marketing health services [Mark Health Serv] 2015 Autumn; Vol. 35 (3), pp. 8-9.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Content is king and connections are queen but patient experiences rule. A digital prescription for adopting a customer-obsessed approach to marketing.

Subjects: Consumer Behavior*; Consumer Health Information/Consumer Health Information/Consumer Health Information/*methods ; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*methods

  • Source: Marketing health services [Mark Health Serv] 2014 Spring; Vol. 34 (1), pp. 20-3.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Influencer marketing. How word-of-mouth marketing can strengthen your organization's brand.

Subjects: Consumer Behavior* ; Interpersonal Relations* ; Social Media*

  • Source: Marketing health services [Mark Health Serv] 2014 Spring; Vol. 34 (1), pp. 16-7.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Modern marketing defined. Health care marketing's organizational impact can't be easily labeled.

  • Authors : Weiss R; Public Relations Society of America, USA.

Subjects: Consumer Behavior* ; Job Satisfaction*; Health Care Reform/Health Care Reform/Health Care Reform/*standards

  • Source: Marketing health services [Mark Health Serv] 2013 Winter; Vol. 33 (1), pp. 12-3.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

As you look over your career, what health care marketing initiative that you worked stands out and why?

Subjects: Consumer Behavior* ; Job Satisfaction*; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*methods

  • Source: Marketing health services [Mark Health Serv] 2011 Summer; Vol. 31 (3), pp. 8-11.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Healthcare's best-kept secret. The most valuable research tool is the one you might not be using.

Subjects: Consumer Behavior* ; Decision Making*; Health Care Surveys/Health Care Surveys/Health Care Surveys/*methods

  • Source: Marketing health services [Mark Health Serv] 2009 Winter; Vol. 29 (4), pp. 12-6.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Total recall. Improve consumer satisfaction and recall of healthcare information with social learning theory.

  • Authors : Leiner M; Pediatrics Department, Texas Tech University, El Paso, USA. ; Garcia B

Subjects: Consumer Behavior* ; Medical Informatics* ; Mental Recall*

  • Source: Marketing health services [Mark Health Serv] 2007 Spring; Vol. 27 (1), pp. 29-33.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Editorial & Opinion

Trend misinformed.

Subjects: Consumer Behavior* ; Food Industry*; Fructose/Fructose/Fructose/*metabolism

  • Source: Marketing health services [Mark Health Serv] 2006 Summer; Vol. 26 (2), pp. 43.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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Academic Journal

Take a complement. To forge lasting relationships, incorporate a customer-line approach.

  • Authors : Macstravic S; Durable Value Marketing, Port Ludlow, WA, USA.

Subjects: Consumer Behavior*/Consumer Behavior*/Consumer Behavior*/economics; Hospital Administration/Hospital Administration/Hospital Administration/*methods ; Marketing of Health Services/Marketing of Health Services/Marketing of Health Services/*methods

  • Source: Marketing health services [Mark Health Serv] 2006 Summer; Vol. 26 (2), pp. 24-7.Publisher: American Marketing Association Country of Publication: United States NLM ID: 9891646 Publication Model: Print

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  • 1-10 of  13,315 results for ""CONSUMER behavior""