Menu

McClellanville Library

9 a.m. - 6 p.m.

Phone: (843) 887-3699

Folly Beach Library

Closed

Phone: (843) 588-2001

Miss Jane's Building (Edisto Library Temporary Location)

9 a.m. – 6 p.m.

Phone: (843) 869-2355

Main Library

9 a.m. - 8 p.m.

Phone: (843) 805-6930

West Ashley Library

9 a.m. – 7 p.m.

Phone: (843) 766-6635

John L. Dart Library

9 a.m. – 7 p.m.

Phone: (843) 722-7550

St. Paul's/Hollywood Library

9 a.m. - 8 p.m.

Phone: (843) 889-3300

Mt. Pleasant Library

9 a.m. – 8 p.m.

Phone: (843) 849-6161

Dorchester Road Library

9 a.m. - 8 p.m.

Phone: (843) 552-6466

Edgar Allan Poe/Sullivan's Island Library

9 a.m. - 6 p.m.

Phone: (843) 883-3914

John's Island Library

9 a.m. – 8 p.m.

Phone: (843) 559-1945

Wando Mount Pleasant Library

9 a.m. - 8 p.m.

Phone: (843) 805-6888

Otranto Road Library

9 a.m. - 8 p.m.

Phone: (843) 572-4094

Hurd/St. Andrews Library

9 a.m. - 8 p.m.

Phone: (843) 766-2546

Baxter-Patrick James Island

9 p.m. - 8 p.m.

Phone: (843) 795-6679

Bees Ferry West Ashley Library

9 a.m. - 8 p.m.

Phone: (843) 805-6892

Village Library

9 a.m. - 6 p.m.

Phone: (843) 884-9741

Keith Summey North Charleston Library

9 a.m. – 8 p.m.

Phone: (843) 744-2489

Mobile Library

9 a.m. - 5 p.m.

Phone: (843) 805-6909

Item request has been placed!

Item request cannot be made.

Processing Request

Search Results

Display Settings

Results per page: 10

Sort By: Relevance

Your Filters

Publisher : american marketing association Subject : sales promotion Filter by : Subject

Item request has been placed!

Item request cannot be made.

Processing Request

Academic Journal

Priority Patterns and Consumer Behavior.

Authors : McFall, John

Subjects: PRODUCT life cycle; MARKETING strategy; CLUSTER analysis (Statistics)

Source: Journal of Marketing; Oct1969, Vol. 33 Issue 4, p50-55, 6p, 1 Black and White Photograph, 6 Charts

Read Online Read More Add to Saved list

Academic Journal

Which Automobiles Will Be Here Tomorrow?

Authors : Holloway, Robert J.

Subjects: AUTOMOBILE industry; AUTOMOBILES; BUSINESS cycles

Source: Journal of Marketing; Jan1961, Vol. 25 Issue 3, p35-36, 2p

Read Online Read More Add to Saved list

Academic Journal

SCIENCE APPLIED TO ADVERTISING .

Authors : Vaile, Roland S.

Subjects: MARKETING science; ADVERTISING; SCIENTIFIC methodLOCKLEY, Lawrence

Source: Journal of Marketing; Jul1955, Vol. 20 Issue 1, p48-49, 2p

Read Online Read More Add to Saved list

Periodical

Teleconferencing: Marketing direct to select customers.

Authors : Murphy, Ian P.

Subjects: TELECONFERENCING; MARKETING; TELECOMMUNICATION systemsBALOG, Ken

Source: Marketing News; 03/17/97, Vol. 31 Issue 6, p8-8, 1/2p, 1 Color Photograph

Read Online Read More Add to Saved list

Academic Journal

What Drives Immediate and Ongoing Word of Mouth?

Authors : Berger, Jonah¹; Schwartz, Eric M²

Subjects: *WORD of mouth advertising; *CONSUMERS; *FIELD research

Source: Journal of Marketing Research (JMR). Oct2011, Vol. 48 Issue 5, p869-880. 12p. 7 Charts, 5 Graphs.

Read Online Read More Add to Saved list

Academic Journal

How Well Does Advertising Work? Generalizations from Meta-Analysis of Brand Advertising Elasticities.

Authors : Sethuraman, Raj¹; Tellis, Gerard J²; Briesch, Richard A³

Subjects: *ADVERTISING effectiveness; *ELASTICITY (Economics); *BRAND name products

Source: Journal of Marketing Research (JMR). Jun2011, Vol. 48 Issue 3, p457-471. 15p. 4 Charts, 3 Graphs.

Read Online Read More Add to Saved list