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DHL Global Mail unveils global industry handbook.

Subjects: *DIRECT marketing; *MARKETING; *INTERNATIONAL tradeDHL Global Mail (Company)NEW Markets, New Opportunities (Book)

• Source: Precision Marketing. 6/17/2005, Vol. 17 Issue 33, p9-9. 1/9p.

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NEWS ROUND UP.

Subjects: *MARKETING; *INTERNATIONAL tradeKRAFT Foods Inc. KRAFT Foods Inc. KRAFT Foods Inc. KFT; MCDONALD'S Corp. MCDONALD'S Corp. MCDONALD'S Corp. MCD; VOLKSWAGEN AG

• Source: Brand Strategy. Feb2005, Issue 189, p6-7. 2p.

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Yankee Doodle branding.

• Authors : Mortimer, Ruth

Subjects: *INTERNATIONAL trade; *CONSUMER behavior; *MARKETINGUNITED States

• Source: Brand Strategy. Dec2004/Jan2005, Issue 188, p24-25. 2p.

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Chinese web whispers.

• Authors : Ying Fan

Subjects: *INTERNET marketing; *INTERNATIONAL trade; *MARKETING

• Source: Brand Strategy. Feb2004, Issue 179, p52-53. 2p.

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Mapping a brand new world.

• Authors : Anholt, Simon¹

Subjects: *BUSINESS names; *INTERNATIONAL trade; *EXPORT marketing

• Source: Brand Strategy. Feb2004, Issue 179, p50-51. 2p.

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The problem with global seduction.

• Authors : Wheatly, Andy

Subjects: *BUSINESS names; *GLOBALIZATION; *INTERNATIONAL trade

• Source: Brand Strategy. Feb2004, Issue 179, p45-49. 5p. 1 Color Photograph.

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THE LAND OF OPPORTUNITY?

• Authors : Benady, David

Subjects: *INTERNATIONAL trade; *MARKETINGUNITED States

• Source: Marketing Week. 9/5/2002, Vol. 25 Issue 36, p24. 4p. 22 Color Photographs, 1 Black and White Photograph.

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Applied Science & Technology Full Text (H.W. Wilson)

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Applied Science & Technology Full Text (H.W. Wilson)

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Applied Science & Technology Full Text (H.W. Wilson)

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