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Subject : multiple regression analysis
Subject : regression analysis
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Academic Journal
When Do Price Thresholds Matter in Retail Categories?
Authors :
Pauwels, Koen
1
;
Srinivasan, Shuba
2
;
Franses, Philip Hans
3
Subjects:
*
RETAIL industry research
; *
KINKED demand
; *
ECONOMIC demand
Source:
Marketing Science. Jan/Feb2007, Vol. 26 Issue 1, p83-100. 18p. 12 Charts, 3 Graphs.
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