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Academic Journal

Attitudes towards gamification advertising in Vietnam: a social commerce context.

Subjects: SOCIAL media; DIGITAL technology; ELECTRONIC commerceVIETNAM

  • Source: Behaviour & Information Technology. Apr2024, Vol. 43 Issue 5, p845-861. 17p.

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Academic Journal

In authority, or peers we trust? Reviews and recommendations in social commerce.

Subjects: AUTHORITY; ELECTRONIC commerce; ACQUISITION of property

  • Source: Behaviour & Information Technology. Oct2022, Vol. 41 Issue 13, p2887-2904. 18p. 1 Color Photograph, 1 Diagram, 11 Charts.

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Academic Journal

Homophily and peer-consumer behaviour in a peer-to-peer accommodation sharing economy platform.

Subjects: AFFINITY groups; FRIENDSHIP; SOCIALIZATIONUNITED States

  • Source: Behaviour & Information Technology. Feb2022, Vol. 41 Issue 2, p276-291. 16p. 6 Color Photographs, 3 Diagrams, 7 Charts.

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