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PR in Action: How It Stacks Up.

Subjects: PUBLIC relations; MARKETING; INDUSTRIAL publicityGARRETT, Paul

• Source: BusinessWeek; 7/2/1960, Issue 1609, p49-60, 7p

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How not to 'retire' at 32.

• Authors : Schlax, Robert F.

Subjects: PSYCHOLOGY; RETIREMENT; MARKETING

• Source: Marketing News; 12/28/1979, Vol. 13 Issue 13, p12-12, 1/5p

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Names in the News.

Subjects: MARKETINGUNITED StatesABELSON-Frankel Inc.; SYNTEX Ophthalmics Inc.; HAFT Group (Company)...

• Source: Marketing News; 12/28/1979, Vol. 13 Issue 13, p12-12, 2/3p

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Marketing Abstracts.

• Authors : Gross, Walter; Jolson, Marvin A.; Leonard, Myron

Subjects: MARKETING; MARKETS; CONSUMER attitudes

• Source: Journal of Marketing; Spring81, Vol. 45 Issue 2, p142-154, 13p

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Weather information services: A market in need of a marketing job.

• Authors : Rao, Sushila

Subjects: BUSINESS & weather; MARKETING; MARKET segmentation

• Source: Marketing News; 4/17/1981, Vol. 14 Issue 21, p24-24, 1/3p

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Five tracks featuring academics and practitioners on tap at Phoenix confab.

Subjects: CONFERENCES & conventions; ASSOCIATIONS, institutions, etc.; UNIVERSITIES & collegesPHOENIX (Ariz.); ARIZONALECKENBY, John

• Source: Marketing News; 12/7/1984, Vol. 18 Issue 25, p5-5, 1/3p

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Marketing Literature Review.

• Authors : Speck, Paul S.

Subjects: MARKETING; CONSUMER preferences; CONSUMER behavior

• Source: Journal of Marketing; Jan86, Vol. 50 Issue 1, p107-120, 14p

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Marketing Literature Review.

• Authors : Speck, Paul S.

Subjects: MARKETING; CONSUMER preferences; CONSUMER behavior

• Source: Journal of Marketing; Jan87, Vol. 51 Issue 1, p118-133, 15p

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Seminar to examine new product strategies.

Subjects: SEMINARS; RISK; MARKETINGAMERICAN Marketing Association

• Source: Marketing News; 3/28/88, Vol. 22 Issue 7, p20-20, 1/7p

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Burns + Associates reaches the Grand PEAK in marketing.

Subjects: MARKETING; AWARDSBURNS & Associates Inc.

• Source: Marketing News; 3/28/88, Vol. 22 Issue 7, p20-20, 1/2p

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