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Positive Liberty, Negative Liberty, and Marketing Regulations: A Holistic Analysis.

• Authors : Yan, Tony; Hyman, Michael R.

Subjects: MARKETING; LIBERTY; GOVERNMENT regulation

• Source: Journal of Macromarketing; Mar2024, Vol. 44 Issue 1, p59-73, 15p

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The Curvilinear Role of Trust in Marketing Systems: Analysis of a Moderated-Mediation Model with Hierarchical Linear Modeling.

• Authors : Manis, Kerry T.; Cockrell, Seth; Friske, Wesley

Subjects: FOREIGN investments; MARKETING research; TRUST

• Source: Journal of Macromarketing; Mar2024, Vol. 44 Issue 1, p116-134, 19p

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Introduction to Marketing 6e

• Authors : Strydom, J

Subjects: MarketingBUSINESS & ECONOMICS / Marketing / General

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Key Developments in International Marketing : Influential Contributions and Future Avenues for Research

• Authors : Saeed Samiee; Constantine S. Katsikeas; Petra Riefler

Subjects: International business enterprises; MarketingBUSINESS & ECONOMICS / International / General; BUSINESS & ECONOMICS / Marketing / General

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Principles and Practices of Marketing 10/e

• Authors : JOBBER AND ELLI

Subjects: Marketing--Case studies; MarketingBUSINESS & ECONOMICS / Marketing / General

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Reports from University of Technology Sydney Describe Recent Advances in Marketing (Navigating Through Nutrition Labeling Effects: a Second-order Meta-analysis).

Subjects: MARKETING; NUTRITION; CONSUMER behavior

• Source: Health & Medicine Week; 7/7/2023, p4975-4975, 1p

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2023 CRAIN'S NOTABLE LEADERS IN MARKETING.

Subjects: *CORPORATE communications; *MARKETING; *MARKET leaders

• Source: Crain's Detroit Business. 4/24/2023, Vol. 39 Issue 16, p8-8. 1p.

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FEDERAL REGISTER.

Subjects: ENDANGERED species; CLINICAL trial registries; HUMAN services

• Source: Federal Register (National Archives & Records Service, Office of the Federal Register); 3/27/2023, Vol. 88 Issue 58, pI-iv, 249p

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Consumers, Society and Marketing : A Sustainability Perspective

• Authors : Dilip S. Mutum; Ezlika M. Ghazali

Subjects: Sustainable development; Social responsibility of business; MarketingBUSINESS & ECONOMICS / Marketing / General; BUSINESS & ECONOMICS / Business Ethics; BUSINESS & ECONOMICS / Green Business

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Crossover Creativity : Real-life Stories About Where Creativity Comes From

• Authors : Dave Trott

Subjects: Advertising; Marketing; Creative thinking--Case studiesBUSINESS & ECONOMICS / Advertising & Promotion; BUSINESS & ECONOMICS / Marketing / General

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