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Findings from University of Hong Kong in the Area of Management Science Described (Choosing To Discover the Unknown: the Effects of Choice On User Attention To Online Video Advertising).

• Source: Marketing Weekly News. 2024, pages. 167

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Does Negative Advertising Pay Off for Consumer Brands?

• Authors : Bostanci, Gorkem (AUTHOR); Yildirim, Pinar (AUTHOR)

Subjects: *CONSUMERS; *ADVERTISING; *PUBLIC relations

• Source: Wall Street Journal - Online Edition. 1/29/2024, pN.PAG-N.PAG. 1p.

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The American Advertising Federation of Los Angeles Hosts the Los Angeles ADDYS Gala on March 7

• Authors : American Advertising Federation of Los Angeles

• Source: Business Wire (English). 03/04/2024.

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Temu Social Shopping App, Already A Winner, Kicks Off U.S. Campaign With Super Bowl Ads.

• Authors : Mason, Emily (AUTHOR)

Subjects: *APPLICATION stores; *ADVERTISING; *ELECTRONIC commerceCHINA

• Source: Forbes.com. 2/13/2023, pN.PAG-N.PAG. 1p.

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NY Bar on whether lawyer YouTube videos constitute advertising.

• Source: Daily Record (Rochester, NY). 2023.

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ANUNCIOS DE FUTURO. LA ARQUITECTURA DIBUJADA EN LA PUBLICIDAD DE ARTS & ARCHITECTURE DURANTE LA SEGUNDA GUERRA MUNDIAL.

• Authors : Díez Martínez, Daniel

Subjects: ADVERTISING; ARCHITECTURAL drawing; WORLD War II

• Source: Revista de EGA. 2020, Vol. 25 Issue 39, p60-73. 14p.

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424B4: MaxPoint Interactive, Inc.

• Source: EDGAR Online - Full Feed (USA), March 6, 2015, 255pp

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Celebrity-Packed Super Bowl Ads Won the Game Within the Game, Surveys Show.

• Authors : Coffee, Patrick (AUTHOR)

Subjects: *ADVERTISING; GAMES; FOOTBALLNORTH America

• Source: Wall Street Journal - Online Edition. 2/13/2024, pN.PAG-N.PAG. 1p.

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Super Bowl 2024 Ads: More Celebrities, More Candy and Other Trends in Five Charts.

• Authors : Vranica, Suzanne (AUTHOR); Rattner, Nate (AUTHOR)

Subjects: *PUBLIC relations; *ADVERTISING; CELEBRITIES

• Source: Wall Street Journal - Online Edition. 2/9/2024, pN.PAG-N.PAG. 1p.

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Podcast Companies Begin to Advertise Like Hollywood Studios.

• Authors : Deighton, Katie (AUTHOR)

Subjects: *ADVERTISING; *BUSINESS enterprisesLOS Angeles (Calif.)

• Source: Wall Street Journal - Online Edition. 12/6/2023, pN.PAG-N.PAG. 1p.

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