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Language : english Publication : advertising age Subject : economics Filter by : Subject

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Periodical

Bargains abound in media abandoned by weak sectors.

Authors : Steinberg, Brian

Subjects: *ECONOMIC sectors; *MARKETING; *TELEVISION advertising

Source: Advertising Age. 4/6/2009, Vol. 80 Issue 12, p4-26. 2p.

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Periodical

Budgets flatline in first quarter.

Authors : Ives, Nat

Subjects: *ECONOMIC surveys; *ADVERTISING spending; *HISPANIC American mass mediaTNS Media Intelligence (Company)

Source: Advertising Age. 6/16/2008, Vol. 79 Issue 24, p1-26. 2p. 1 Graph.

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Periodical

Hot digital shop hops across the Atlantic.

Authors : McIlroy, Megan

Subjects: *ADVERTISING agencies; *MANAGEMENT of economic development; *INTERNET advertisingPROFERO (Company)

Source: Advertising Age. 4/21/2008, Vol. 79 Issue 16, p4-33. 2p. 1 Color Photograph.

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Periodical

How TV dollars split.

Authors : Urresta, Lixandra

Subjects: *TELEVISION advertising; *CABLE television advertising; *ADVERTISING

Source: Advertising Age. 5/15/2000, Vol. 71 Issue 21, ps54-s54. 2/5p. 4 Color Photographs.

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Periodical

'Demand fantastic,' as Coen sees full upfront.

Authors : Daniels, Cora

Subjects: *TELEVISION advertising; *CABLE television advertising; *PHARMACEUTICAL industry

Source: Advertising Age. 5/15/2000, Vol. 71 Issue 21, ps56-s56. 3/5p.

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Periodical

Cable sets the upfront table.

Authors : Fitzgerald, Kate

Subjects: *CABLE television advertising; *TELEVISION advertising; *COSTSARA Lee Corp. 005213962 SARA Lee Corp. SARA Lee Corp. 005213962 005213962 SARA Lee Corp. 005213962 SLE

Source: Advertising Age. 5/15/2000, Vol. 71 Issue 21, ps3-s3. 1p. 1 Color Photograph.

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Periodical

Spending fell (only) 2.7% in '08. The real issue: '09.

Authors : Johnson, Bradley

Subjects: *ADVERTISING spending; *MARKET surveys; *ADVERTISERSWAL-Mart Stores Inc. 051957769 WAL-Mart Stores Inc. WAL-Mart Stores Inc. 051957769 051957769 WAL-Mart Stores Inc. 051957769 WMT

Source: Advertising Age. 6/22/2009, Vol. 80 Issue 23, p1-24. 9p.

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Periodical

Univision, Time Inc. suffer wrath of slowing market.

Authors : Wentz, Laurel

Subjects: *ADVERTISING agencies; *ECONOMICS; ADVERTISING & economicsUNIVISION Communications Inc. 009522694 UNIVISION Communications Inc. UNIVISION Communications Inc. 009522694 009522694 UNIVISION Communications Inc. 009522694 UVN; VIDAL Partnership (Company) VIDAL Partnership (Company) VIDAL Partnership (Company) 793175142 ; TIME Inc. TIME Inc. TIME Inc. 125811117

Source: Advertising Age. 12/1/2008, Vol. 79 Issue 44, p22-22. 1/3p.

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Periodical

Recent account losses leave Element 79 thirsting for clients.

Authors : Parekh, Rupal ; Mullman, Jeremy

Subjects: *ADVERTISING agencies; *ECONOMICS; ADVERTISING & economicsELEMENT 79 Partners (Company) ; GATORADE Co. ; TROPICANA Products Inc.

Source: Advertising Age. 4/21/2008, Vol. 79 Issue 16, p3-34. 2p. 1 Color Photograph, 1 Chart.

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Periodical

Upfront could hit $5 bil for booming cable nets.

Authors : Friedman, Wayne

Subjects: *TELEVISION advertising; *CABLE television; *TELEVISION

Source: Advertising Age. 5/15/2000, Vol. 71 Issue 21, p1-86. 2p.

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