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  • 1-2 of  2 results for ""Shandler, Bruce""

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Academic Journal

Conjoint Internal Validity Under Alternative Profile Presentations.

Subjects: ORTHOGONAL arrays; PARETO analysis; CONJOINT analysis

  • Source: Journal of Consumer Research; Dec88, Vol. 15 Issue 3, p392-397, 6p, 1 Chart

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Book

Predictive Accuracy of Classification and Regression Trees (CART) Versus Conjoint Analysis.

  • Source: Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference; 2015, p366-370, 5p

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  • 1-2 of  2 results for ""Shandler, Bruce""