Subjects: CORN chips; SNACK food industry; NEW product developmentPEPSICO Inc.REINEMUND, Steven
Record details
Subjects: COLA drinks; MARKETINGPEPSICO Inc.; COCA-Cola Co.
Subjects: MARKETING strategy; FAST food restaurants; SALESPEPSICO Inc.
Subjects: ADVERTISING; COCA Cola (Trademark); MARKET shareUNITED StatesCOCA-Cola Co.; PEPSICO Inc.
Subjects: BOTTLED water; CONSUMER behavior; DRINKING waterCOCA-Cola Co.; PEPSICO Inc.
Subjects: ADVERTISING campaigns; BEVERAGE advertising; COLA drinksPEPSICO Inc.MARINEAU, Philip A.
Subjects: COLA drinks; MARKETINGCOCA-Cola Co.; PEPSICO Inc.
Subjects: CARBONATED beverages; MARKETINGUNITED States; NEW Jersey; NEWARK (N.J.)RUTGERS University (Newark, N.J.); COCA-Cola Co.; PEPSICO Inc.