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Localized globalization through structures of common difference and the in-store curation of a glocal retailscape.

• Authors : Schau, Hope Jensen (AUTHOR); Akaka, Melissa Archpru (AUTHOR); Segabinazzi, Rodrigo Costa (AUTHOR)

Subjects: GLOCALIZATION; BRAND name products; BRANDING (Marketing)

• Source: Journal of Retailing. Dec2023, Vol. 99 Issue 4, p634-653. 20p.

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Brand Recognition: Damon Galgut's The Promise as National Allegory Plus.

• Authors : Boehmer, Elleke (AUTHOR)

Subjects: Brand identification; White South Africans; Conscience

• Source: English Studies in Africa. Oct2023, Vol. 66 Issue 2, p5-10. 6p.

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Huit marques régionales qui cartonnent à l'international.

• Authors : RICARD, CAROLINE

Subjects: *EXPORTS; *BRAND identificationFRANCEAMERICAN Vintage (Company) ; LA Cornue (Company)

• Source: Stratégies. 11/30/2023, Issue 2197, pA18-A22. 3p.

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OCEAN-FRIENDLY SUN CARE.

Subjects: *BRAND identification

• Source: Global Cosmetic Industry. Jul/Aug2023, Vol. 191 Issue 7, p26-26. 1/3p.

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Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement.

• Authors : Rather, Raouf Ahmad (AUTHOR); Hollebeek, Linda D. (AUTHOR); VO‐THANH, Tan (AUTHOR)

Subjects: CUSTOMER relations; BRAND loyalty; CUSTOMER loyalty

• Source: Journal of Consumer Behaviour. Sep2022, Vol. 21 Issue 5, p1175-1189. 15p.

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The power of print: Confectionery Production examines modern and traditional printing methods for building brand identity, and how there's room for both in the fast-moving confectionery sector.

• Authors : Phillipson, Daisy

Subjects: *BRAND identification; *CONFECTIONERY; *FLEXIBLE packaging

• Source: Confectionary Production. Sep2022, Vol. 88 Issue 6, p41-43. 3p.

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Luxury hotels' green practices and consumer brand identification: The roles of perceived green service innovation and perceived values.

• Authors : Dang‐Van, Thac¹ (AUTHOR); Vo‐Thanh, Tan² (AUTHOR); Wang, Jianming³ (AUTHOR)

Subjects: *Green technology; Brand identification; Luxury hotelsChina

• Source: Business Strategy & the Environment (John Wiley & Sons, Inc). Nov2023, Vol. 32 Issue 7, p4568-4583. 16p.

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Ground Zero Consulting unveils new brand identity.

Subjects: *BRAND identification; *COMMUNICATION; CLIMATE changeGROUND Zero Advertising LLC

• Source: FRPT - Advertising Snapshot. 1/30/2024, p1-2. 2p.

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Finolex Industries unveils new brand identity.

Subjects: *BRAND identification; *LOGOS (Symbols); *CONSUMERSFINOLEX Industries Ltd.

• Source: FRPT - Advertising Snapshot. 1/30/2024, p3-4. 2p.

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Pedaling to Heaven.

• Authors : LEIBOVITZ, LIEL

Subjects: *CLOTHING & dress; *BRAND identification; *MERCHANDISE licensing

• Source: First Things: A Monthly Journal of Religion & Public Life. Aug/Sep2022, p16-17. 2p.

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