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Average City, USA.

• Authors : Neff, Jack

Subjects: *CITIES & towns; *TEST marketing; *ETHNIC groupsWICHITA Falls (Tex.); TEXAS; UNITED States

• Source: Advertising Age. 7/9/2001, Vol. 72 Issue 28, p12-12. 1/2p. 1 Chart, 1 Map.

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Data show affluence of gay market.

• Authors : Wilke, Michael

Subjects: *LESBIAN consumers; *GAY consumers; *MARKETING research

• Source: Advertising Age. 2/3/1997, Vol. 68 Issue 5, p58-58. 2/5p.

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Best Buy says blast is based on research.

• Authors : ZMUDA, NATALIE

Subjects: *MARKETING management; *ADVERTISING media planning; *MARKETING researchBEST Buy Co. Inc. BEST Buy Co. Inc. BEST Buy Co. Inc. BBY

• Source: Advertising Age. 11/8/2010, Vol. 81 Issue 40, p3-18. 2p.

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Caught between worlds, tweens embrace makeup, reject Miley.

• Authors : Neff, Jack

Subjects: *YOUNG consumers; *PRETEENS; *GIRLSCYRUS, Miley, 1992-

• Source: Advertising Age. 10/11/2010, Vol. 81 Issue 36, p16-16. 1p. 1 Color Photograph.

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OFF!

• Authors : Neff, Jack

Subjects: *INSECT baits & repellents; *REPELLENTS; *MARKETING researchS.C. Johnson & Son Inc.

• Source: Advertising Age. 11/16/2009, Vol. 80 Issue 39, p21-21. 1/6p. 1 Color Photograph.

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Study reveals habits of Hispanic internet users.

• Authors : Wentz, Laurel

Subjects: *HISPANIC Americans; *RESEARCH on Internet users; *HISPANIC American consumersCOMSCORE Inc.

• Source: Advertising Age. 5/5/2008, Vol. 79 Issue 18, p50-50. 1/3p.

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POWER OF THE 30-SOMETHING PURSE.

• Authors : Bulik, Beth Snyder

Subjects: *WOMEN consumers; *MARKETING research; *WOMEN'S health

• Source: Advertising Age. 4/14/2008, Vol. 79 Issue 15, p16-16. 1p.

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Who's Asian and what it means for marketers.

• Authors : Imada, Bill¹

Subjects: *ASIAN American consumers; *ASIAN Americans; *PACIFIC IslandersUNITED States

• Source: Advertising Age. 9/10/2007, Vol. 78 Issue 36, p19-19. 3/5p.

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Six shortcuts to making the connection with Latinos.

Subjects: *MULTICULTURALISM in advertising; *ADVERTISING; *MARKETING

• Source: Advertising Age. 5/14/2007, Vol. 78 Issue 20, p49-49. 1/6p.

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Consumers cite past experience as the No. 1 influencer when buying.

• Authors : Johnson, Bradley

Subjects: *MARKETING; *ADVERTISING; *MARKETING researchUNITED StatesCONSUMER Reports (Periodical)

• Source: Advertising Age. 11/20/2006, Vol. 77 Issue 47, p21-21. 1/2p.

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